If Possible create an independent page for that keywords targeting that keyword in meta tags, content, URL etc...and try to more external link for that page
The focus keyword is the keyword that you want your page to rank for. You should aim for a combination of words that are actually used by the audience. Aim for a focus keyword that is relatively high on volume and aim for one that will fit your audience. The tools like Keywordtool.io, kwfinder can be very helpful in giving you some ideas.
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