How to Find Your Competitor’s Guest Posts

Boriss

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Method 1: Use Google search queries

Your starting point for finding competitor guest posts should be Google search. There are several queries you can try, but this is the one I find most effective:

“Author name” + “guest post” –site:competitordomain.com –site:https://twitter.com

Method 2: Look for author pages

Technically this is another search query, but I’ll list it here separately as it can often surface additional results.

“Author name” + inurl:author

Method 3: Use reverse image search

You can use Google’s reverse image search (right click an image while using Chrome) to find posts containing the author’s headshot.

Method 4: Use Ahrefs Content Explorer

You can also use Ahrefs Content Explorer to find content written by a particular author. Just enter the following query:

author:“Author name”
 
Short and sweet I have tried the 1st method now time to use the others you have listed!
 
Most of the guest posts I've done and looked at do not use the "author" box as a competitor, it's just some author from the site. Another thing you can do is use intext:competitor brand and use the Tools feature in Google to filter by time, I usually check the last 30 days. You won't find the posts using generic anchor with that, though, but it's still something - you see where they like to spend their quota of branded anchors instead of generic. You can do the same for naked url tracing.
 
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