I'm looking for some input on some key points to building an authority site. My understanding so far: 1. Need a broad niche ex. Fitness 2. Cover various topics within the niche ex. Categories - weight loss, diets, exercises etc... 3. Use unique well written content targeting long tail KWs within the niche/category. 4. Post often, every other or evey few days. 5. Internally link all articles. 6. SEO all articles - would love a sort of blueprint on this one as I'm going to outsource this but not sure exactly what to request or teach them to do. Amount of links, type and how often? Any other input on something I missed would be helpful.