How Much to Charge For Reputation Management.

Matt707

Matt707

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Out of curiosity, how much do you guys think someone should charge for reputation management? By reputation management, I mean in it's most basic form. A review filter/gateway page and copy to send to existing clients (cards, handouts, pre-written emails, etc).

I already have 30+ reputation management clients with my firm and am charging a certain rate, but I won't list my current rate here not to skew the opinions.

Thanks!
 
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To be honest with you, that is something you should have on a sliding scale, depending on the client. If you're changing your pricing, then work out a class system and go from there.
 
JournoNick said:
To be honest with you, that is something you should have on a sliding scale, depending on the client. If you're changing your pricing, then work out a class system and go from there.
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But what would you say the bare minimum we should charge for that? I have a lot of very small clients such as small diners and salons who want this service, but I'm not sure how low is too low. My profit margin on this service is 90% so I have a lot of flexibility.
 
It's true, you cannot honestly charge people with a one price fits all. If you already have the clients you say you have I would think you would know this? You have over 30 ORM clients? Do you own homework. Ask reputation dot com what they charge for their crappy service!
 
lostgringos said:
It's true, you cannot honestly charge people with a one price fits all. If you already have the clients you say you have I would think you would know this? You have over 30 ORM clients? Do you own homework. Ask reputation dot com what they charge for their crappy service!
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I never suggested using a one price system nor did I say I was interested in changing my rates. I simply wanted to get an updated opinion of what others on BHW.
 
If you know what you are doing and what amount of work is involved. I would suggest charging $750-1000 for small-mid sized businesses (If they approach you, they should have a fair understanding about the aspect of ORM) and for the big sharks Vary your scale from $1500-3000 Depending on the amount of work you have to do.

It is best to first conduct a Reputation Management Audit of the client (For a Small fee say $150-200) to estimate the actual amount of work that needs to be done. Then you can scale your services likewise?
 
GodsOwnWriter said:
If you know what you are doing and what amount of work is involved. I would suggest charging $750-1000 for small-mid sized businesses (If they approach you, they should have a fair understanding about the aspect of ORM) and for the big sharks Vary your scale from $1500-3000 Depending on the amount of work you have to do.

It is best to first conduct a Reputation Management Audit of the client (For a Small fee say $150-200) to estimate the actual amount of work that needs to be done. Then you can scale your services likewise?
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What about a bare-minimum service like only a review filter page?
 
I would go with an upfront fee for the setup of the website, design and printing of fliers and whatever else your package comes with, then charge a monthly fee for the management of your service.
So maybe $650 - $950 for the upfront payment, then $50 - $400 for the monthly payments. Dat reoccurring income son.
 
Matt707 said:
What about a bare-minimum service like only a review filter page?
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I recall indianbill007 charging $100 monthly minimum (if I'm not mistaken) per client but that may have been for SEO. I searched for the article but cannot find it, not to mention he has XXX-XXXX clients on his list. You have to simply analyze your targets revenue and determine the best price for both parties to accomplish the goal. You appear to be doing well so scale up your client total and leave the pricerange as-is. Unless you land a much larger company.
 
1337WuLF said:
I would go with an upfront fee for the setup of the website, design and printing of fliers and whatever else your package comes with, then charge a monthly fee for the management of your service.
So maybe $650 - $950 for the upfront payment, then $50 - $400 for the monthly payments. Dat reoccurring income son.
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Wow! I real answer. Thanks brother ;)
 
From what I've seen on the web and in my customer's price offers, $300 - $500 is a decent price range for reputation management packages. Of course the price will vary/ will raise depending on how many 'features' you are offering.
 
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I charge from 397.00 a month up to 1997.00 a month depending on the situation and have no problem getting it at all.
 
$400-$800 is what the most people charge, but then again depends on what you're providing and how big your client is.

If you're an agency, then you'll need to charge a lot more :)
 
You can't fix the price until you come up with how much effort you really need to put by analyzing the client's website. If the client's reputation is badly damaged with posts from high authority sites, then you need to spend a lot more to get rid of the negatives. For every clients you have, just spend some time working to find out how badly they're affected and charge them with your profit margin.
 
Sorry Mate, I cannot PM you however wanted to inquire about your practices and possibly talk about working together, I would refer work to you sky me please "shamilshamilov"
 
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