How does PR (press release) help SEO?

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Thinking about organic positioning, I still think that a do follow from a website with 80k traffic from the USA is better than a NO FOLLOW from a site with 400k monthly visits from the USA.
 
ezeyeye82 said:
but precisely, if they are NO FOLLOW / sponsored, google transfers almost no authority or link juice...
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If they are no-follow then in those cases, I guess press releases are not SEO motivated, but rather for publicity, better search engine visibility, creating trust.
 
Press Releases can drive organic traffic to your website, allowing your brand to reach the right persons. Creating and distributing press releases is an effective digital marketing strategy to convey a brand's message and its online identity
 
dmister said:
How does PR (press release) help SEO?
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According to my knowledge PR mainly brings on High Quality and Relevant valuable results for the readers and also it increases online visibility , Can produce backlinks , helps to optimize keywords , and improves Brand advertisements.
 
Press releases can be optimized for keywords related to your business or industry. By including targeted keywords in your press release, you increase the likelihood of being found in search engine results pages (SERPs) for those keywords.
 
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