ChanzGrande
Elite Member
- Feb 16, 2008
- 2,482
- 1,221
Well these are not the best answers guys. I think the OP is asking how CPA companies make money, not how to make money with them. The most basic way CPA companies make money is through the relationship they have with their advertisers. For each action your end-user takes that the CPA company pays you for - their advertiser pays them MORE than what they pay you. In this way, CPA companies make their money through one of the oldest money making mechanisms - arbitrage.
They also do almost no work, other than brokering an indirect deal between you and the advertiser. Basically affiliates do most of the work by promoting the offers, advertisers pay the CPA network based on the lead volume, and then the CPA network pays you your share. That's how it works. Of course the CPA networks do have other revenue models as well, but this is the most basic way they make money, and the way they make the majority of their money.
They also do almost no work, other than brokering an indirect deal between you and the advertiser. Basically affiliates do most of the work by promoting the offers, advertisers pay the CPA network based on the lead volume, and then the CPA network pays you your share. That's how it works. Of course the CPA networks do have other revenue models as well, but this is the most basic way they make money, and the way they make the majority of their money.
Shadexpwn
Elite Member
- Sep 12, 2010
- 1,730
- 484
You get paid per action and can easily make more with this industry then any other because of volume
The only flaw with CPA is that it is instant cash you normally don't get recurring revenue, but it converts much easier.
Find a passive stream of visitors from an established website and determine what would make leads more consistent
Consistency is extremely difficult with this market so take your time and implement a wide variety of methods and split test them to your individual circumstances and easily create your own copy of many methods added or put together.
The only flaw with CPA is that it is instant cash you normally don't get recurring revenue, but it converts much easier.
Find a passive stream of visitors from an established website and determine what would make leads more consistent
Consistency is extremely difficult with this market so take your time and implement a wide variety of methods and split test them to your individual circumstances and easily create your own copy of many methods added or put together.
joeb1ow
Regular Member
- Oct 26, 2014
- 456
- 141
mahan_eesh
Regular Member
- Jul 7, 2008
- 411
- 816
CPA networks bring Advertiser and publishers together.. So the simplest way they can help advertisers make money is by generating quality leads for them.. Leads in term of email or data of importance that will help them to promote and convert further. Every company look for more leads so that they can convert well and increase the sales & revenue 
Jobdollarr
Elite Member
- Dec 12, 2014
- 1,794
- 292
You earn money, from the people who sign up on you.
fill in the email, phone number, credit card, download and install it.
fill in the email, phone number, credit card, download and install it.
Running a cpa network is insanely hard and goes against much of the feedback noted here. I can tell you that first hand. A strong cpa network creates opportunities for publishers that they may otherwise not have and same can go with advertisers. From there, the major challenge is handling cash flow. As a publisher, you get paid 10x quicker than you would direct by the adv in almost every single case.