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How are EPC calculated in networks like CJ?

Discussion in 'Commission Junction' started by mypmmail, Sep 16, 2009.

  1. mypmmail

    mypmmail Junior Member

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    Does anyone has idea how the EPC is calculated?

    eg.
    in my CJ stats,
    I have a commission of $200+ with 6 sales and 100+ clicks.

    How does CJ arrive at my EPC of $500+?

    Isn't this a simple $200+ / 100+ clicks = $2 (approx)?

    I can't seems to figure out how is their EPC calculated.

    They even have some advertiser with an EPC higher than their payout.
    I was thinking even if I convert every click, isn't that the max my EPC could go is the payout?

    Any idea?
     
  2. bravekhan

    bravekhan Newbie

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    To calculate the EPC, you simply divide the commission generated by the number of clicks.

    For example, if you receive a commission of $20 after sending 100 clicks (visitors) to the merchant...

    Divide $20 by 100 = 0.20.

    Your EPC is 20 cents per click.
     
  3. thugkilla

    thugkilla BANNED BANNED

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    actually for CJ, EPC is earnings per 100 clicks soooo.....

    for example: 1000 clicks you would divide by 100 (cus its earnings per 100 clicks) which equals 100

    then divide your earnings of $20 by 100 and get an EPC of $0.20
     
    • Thanks Thanks x 1
  4. badd

    badd Regular Member

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    nicely said. i guess u got ur question answered buddy
     
  5. xbada

    xbada Junior Member

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    CJ's EPC confused me at first too.
     
  6. mypmmail

    mypmmail Junior Member

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    thanks!!!

    the 100 clicks certainly answered the query.
    otherwise, it does not make sense for a $10 per action offer has a EPC of $15 ...
    so, it's actually $1.50.

    thanks again!!! :D