High CTR But Conversions Flat

Sounds like it might be a landing page or offer issue—maybe the offer isn’t as compelling anymore, or the page isn’t converting as well. Try testing a new version or tweak your copy!
 
Focus on increasing your CTR or changing your target audience. Or let Facebook optimize your ads yourself.
 
ffs, use GA and see where audience drops off mostly, on what page, and how long do they stay there. also UX testing is most important. you have online device simulators, to see how your web shows on different browsers, PC/ mobile, ect
 
High clicks but zero conversions usually mean landing page mismatch, slow load, or offer fatigue test page, copy, and fresh creatives.
 
Have you tested different creative or probably adjust your audience targeting
 
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