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Help learning keyword researh?

Discussion in 'White Hat SEO' started by samiejg, Jan 4, 2014.

  1. samiejg

    samiejg Senior Member

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    I've been learning a lot on these forums these past few weeks, but now my goal is to try and learn how to properly do keyword research, and I'm running into a bit of a snag.

    Currently I'm searching for low impression/competition phrases within Google's Keyword Planner and then trying to do Google searches on those phrases to analyze how relevant they are if I would have any chance of competing with them.

    My main concern when comes to Keyword Research is relevancy. I just can't tell how relevant these other website posts are that I am finding on Google.

    For example, I could do a Google search on "Canon PowerShot A2500 Review", and the first result will be missing the word "PowerShot", and then the second result is missing the word "Review", and so on.

    Any advice?
     
  2. screw123

    screw123 Junior Member

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    If there are no exact match in titles and you can't see strong websites - thats keyword which should be easy to rank.
     
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  3. mario14

    mario14 Newbie

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    Hello mate,

    Get some help on Google adwords tool.
     
  4. thisismymp3

    thisismymp3 Power Member

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    first learn the difference between broad, phrase and exact match
     
  5. mindlesswizard

    mindlesswizard Supreme Member

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    May be you should first search for "keyword research" topic on this forum and you will learn many new terms. Dig them and learn them. Keywords are differentiated into many types ... depending on the search practices, number of words used etc.
     
  6. IMpossible

    IMpossible Supreme Member

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  7. deadsoul1

    deadsoul1 Junior Member

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  8. mindlesswizard

    mindlesswizard Supreme Member

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    May be you should first search for "keyword research" topic on this forum and you will learn many new terms. Dig them and learn them. Keywords are differentiated into many types ... depending on the search practices, number of words used etc.
     
  9. IMpossible

    IMpossible Supreme Member

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    Still I will recommend Moz, it's easy to read and has some nice illustrations by the side to make things more clear and understandable.
     
  10. BlingFiles

    BlingFiles Regular Member

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    Make sure to learn keyword research properly as this is a crucial step that will break you or make you.
     
  11. samiejg

    samiejg Senior Member

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    I have already been reading a lot on keyword research on the web and on this forum but haven't been able to find what I was looking for. I read both pages from the links and had already knew a lot of the information from the moz page, however the other link mentioned doing searches in google for intitle:"" and inurl:"" which I have never done before.

    So what would you guys think? Would that be the case where if I had a 4 word phrase, that has 1.4 millions results, but then if I do either intitle:"my keyphrase" or inurl:"my keyphrase" it shows only 1 result. intitle and inurl without the quotes show 5000 and 6000 results.

    I guess for me it's just about learning relevancy. Like if those 1.4 million results when you first search it are a threat, because a lot of the pages just don't seem to match up. I've checked around a lot online and on this forum and I'm not finding much information on it. I'll try to see if I can look around some more and follow thisismymp3's suggest about learning the difference between broad, phrase and exact matches.
     
  12. deadsoul1

    deadsoul1 Junior Member

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    "inurl" and "intitle" filters are just to check how many pages have that specific keyword in url & title. Obviously if you are having that keyword in url and title you beat most of the pages which don't have that specific term anywhere in title or url.

    If you use wordpress and seo plugins, they also check these things (eg. yoast plugin). However, after these two factors, engaging content, good number of words, overall interlinking and site structure, backlinks, on-page factors (other factors like image title and alt tags, anchor tags etc.) are also there for consideration.
     
  13. MaximumAchievement

    MaximumAchievement Jr. VIP Jr. VIP

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    Just use google search tool to find the keyword and then research keyword by Keyword planner
     
  14. JoeMongan

    JoeMongan Jr. VIP Jr. VIP Premium Member

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    Usually I just use Google keyword planner and pick low competition keywords with the highest search volume possible.

    -RK
     
  15. Mrrippley2

    Mrrippley2 Newbie

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    understand the difference between broad, phrase and exact match first, that is your foundation
     
  16. neuroplastic

    neuroplastic Junior Member

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    The key to great KW research is to find uncompetitive keywords that are easy to rank for. Instead of trying to rank for Pet Fish, try to rank for Siamese beta fish for breeding
     
  17. StuartWalker

    StuartWalker Registered Member

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    Whilst the Google Keyword Planner tool is great it doesn't give you all the information you need.

    The competition level it shows you has nothing to do with SEO competition but adwords competition so disregard that completely.

    You then need to take the keywords you find and analyze them. Seems you are doing it manually which is fine and recommended but you can speed things up by using a keyword research tool.

    I recommend LongTailPro which has a 10 day free trial or if money is a problem then download TrafficTravis as it has a basic version which is free forever.

    This will help you analyze keywords for how easy they will rank.

    It's important you pick keywords with buyer intent too as vague keywords will not convert nearly as well as buying keywords

    You can see this thread for ideas: http://www.blackhatworld.com/blackhat-seo/black-hat-seo/641894-220-keywords-show-buyer-intent.html
     
  18. linktolinker

    linktolinker Junior Member Premium Member

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    There are a lot of videos out there, which would make it easier for you to learn. Everyone knows that videos are a lot more interesting than text. :)
    ALL D BEST!!
     
  19. Peter Ngo

    Peter Ngo Jr. VIP Jr. VIP

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    Have you read some of IamNRE thread about Keyword research yet? i think he made like 2-3 thread regarding to kw research here. Try to look it up.
     
  20. DaveMasters

    DaveMasters Newbie

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    interesting, this is some very good info.