[HELP] Keyword Phrases in Google Webmaster Tools?

Snail White Cream

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Hi Mates, :)

Today I opened Google Webmaster Tools- Search Traffic-Search Queries-Top pages-clicked the page link-two colored Phrases, 1. Blue and clickable and 2. Black not clickable Phrase

Now, I would like to know what are the differences in them? Why the blue colored text is clickable and Black colored text is not clickable?
Which one should I go with to create new blog post? Any suggestions and ideas would be more helpful for me.

Thank you:)
 
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I just logged in my webmaster tools to see what you are asking but blue and black those aren't there. Can you a post a screenshot to see what you want?
 
Hi Snail White Cream,

I see what you're talking about. After logging in Google WMT, I went to search queries, clicked top pages and clicked on one of the URLs. I saw blue and black keywords/queries. The blue keywords are clickable.

EDIT: I'm not sure why they are in blue and the others are not in blue. I checked some of the black keywords and my website was on the first page of Google for those keywords too so I don't really know what the difference is.
 
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Thank you so much for getting my point for what I was trying to convey to you all and specially you are the one who understood the points. Yeah, now I have known something and learnt from you about the two kinds of colored Keywords phrases those we see in the top pages. So, As you said that, those phrases colored in Blue is ranking in Google front page. That is good to hear and my next question is that, should I continue to write on those phrases to rank more or should I go with those in black colored phrases?

Thanks
Hi Snail White Cream,

I see what you're talking about. After logging in Google WMT, I went to search queries, clicked top pages and clicked on one of the URLs. I saw blue and black keywords/queries.

I think the blue keywords are the ones that have ranked on the first page of google. The ones that aren't in blue are not on the first page for that keyword.
 
My bad. Turns out I have the poo brains. I for some reason thought you were asking about a keyword tool. I was answering some one else's question and had this link open.

Back to you're question though, I don't fully understand. I followed you're steps to replicate what you did and said you clicked one of the pages after? I assume it took you to one of you're blogs pages?

If you're question is, why some of the text is blue that's because you added a link to the phrase. If the font is black/grey depending on you're theme that is generally the default color of you're text.
 
Ok i logged in into my webmaster tools to check and what i can tell is that the blue ones are the queries for which the site appear atleast once in top 10 and the black ones are those for which the site never appears in top 10 SERP.

Now upto your second question about what queries you should include in your blog post.Export all these keywords use a KW rank tracker there are free ones available too.Check the current ranking for all these queries then also check local searches for all the terms in google Keyword tool and manually search the term in google to see the competition.Now go ahead and write on queries you think you can rank easily with decent search volume.
 
Appreciate your share. The searched Phrases are not too much different from the blog post that I made. If I made another similar post giving a title form the Search Queries, will be considered as copied content by Google? Coz the content might be same. just confused. Thank you again.

Ok i logged in into my webmaster tools to check and what i can tell is that the blue ones are the queries for which the site appear atleast once in top 10 and the black ones are those for which the site never appears in top 10 SERP.

Now upto your second question about what queries you should include in your blog post.Export all these keywords use a KW rank tracker there are free ones available too.Check the current ranking for all these queries then also check local searches for all the terms in google Keyword tool and manually search the term in google to see the competition.Now go ahead and write on queries you think you can rank easily with decent search volume.
 
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