Since it would be a website for your offline business, then white hat is definitely the way to go (with a bit of grey). I don't think that there is any point in risking your business website with black hat stuff. Better just build your authority and think long term.
100% solid advice there. Think long term. Build out your website with quality content let the links come in natural. There's a great free tool Ive been using lately, called Ubsersuggest, by Neil Patel, check it out to help get some content ideas for your new online adventure.Since it would be a website for your offline business, then white hat is definitely the way to go (with a bit of grey). I don't think that there is any point in risking your business website with black hat stuff. Better just build your authority and think long term.
100% solid advice there. Think long term. Build out your website with quality content let the links come in natural. There's a great free tool Ive been using lately, called Ubsersuggest, by Neil Patel, check it out to help get some content ideas for your new online adventure.
Again solid info from Grizzly thanks man. If your building a brand then you can rank for keywords such as your business name very easy, that would be a good start. Get your name out there.One of my websites is just a presentation website for my business. No blogs, no post just some info about my business. How you rank for some keywords with something like that?