1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Handwritten or Printed Addresses on Envelopes?

Discussion in 'Offline Marketing' started by dr.pepper, Mar 11, 2013.

  1. dr.pepper

    dr.pepper Regular Member

    Joined:
    Feb 13, 2012
    Messages:
    275
    Likes Received:
    97
  2. tristangemus

    tristangemus Regular Member

    Joined:
    Feb 10, 2009
    Messages:
    256
    Likes Received:
    97
    Location:
    Canada
    Home Page:
    I am hand writing addresses on envelopes. Kind of a pain in the ass but its all the post office had. But now I see it as more personal and a better chance of being read thoroughly. Next mailing shipment I'm going to put out the same amount of printed envelopes and check my results. I'd say do both and do a case study.
     
  3. Dropdown

    Dropdown Regular Member

    Joined:
    Mar 7, 2010
    Messages:
    465
    Likes Received:
    223
    Location:
    the Netherlands
    I prefer handwritten. I actually just sent out a bunch today. Printed makes it looks like an advertisement more. Handwritten is more work, but makes it more personal and less spammy.
     
  4. bwman

    bwman Power Member

    Joined:
    Sep 4, 2011
    Messages:
    737
    Likes Received:
    377
    Occupation:
    Jack of all Trades - Master of all
    Location:
    IM WORLD
    Handwritten is the best as it draws more attention
     
  5. bwman

    bwman Power Member

    Joined:
    Sep 4, 2011
    Messages:
    737
    Likes Received:
    377
    Occupation:
    Jack of all Trades - Master of all
    Location:
    IM WORLD
    It gives it a more personal feel, increasing open chances - I hope that helps
     
  6. MarketWriter

    MarketWriter Junior Member

    Joined:
    Jul 4, 2011
    Messages:
    106
    Likes Received:
    24
    Occupation:
    Marketer
    Location:
    Somewhere On The Net
    I was pondering this same question today as I prepared for my next marketing blast. The impression that the handwritten envelope gives is that someone took some time to write this down, maybe it isn't someone trying to sell me something. If it gets opened, you have a better chance of making the sell. Especially if you give them what they want first, instead of trying to get what you want first.

     
  7. b1step-ahead

    b1step-ahead Power Member

    Joined:
    Nov 15, 2010
    Messages:
    732
    Likes Received:
    298
    If it's just a envelope, handwriting, boxes I would go with labels. Some things that have worked for me, usps has the flat rate boxes, like 5-6$ bucks a pop, if you get the signature confirmation, not sure if they tell who signs, but after they sign for it, call them the next day and act like it's the most important package/delivery in the world. If you watched the movie inception, try plant a idea and let them call you. Works for me.
     
  8. Crissie

    Crissie Newbie

    Joined:
    Dec 6, 2012
    Messages:
    22
    Likes Received:
    9
    Occupation:
    IM
    Location:
    EU
    Home Page:
    Had-written says you're taking time to connect with that person. Printed...says nothing.