When I look under GWMT, for a particular search term I had 218 impressions for the week (I put in U.S. searches only and for desktop). For that search term I?m ranked at 144 for U.S. desktop. There is only 700 searches a week total for that search term. How is this possible? What am I missing? The reason I ask is that it is a small, new site and my click through rate is being destroyed.