Google For Jobs Money Making

MoneyHunter49

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Hello

I have seen some company websites that offer Google For Jobs as a service.

The companies charge a monthly fee of e.g. 29€, some even more. I want to understand what exactly the service is and how it works in the backend.
My research so far has shown that you can get a Google For Jobs listing if you have structured data with a job description.
So I don't understand why companies then charge a monthly fee for a service that is only provided once. Adding structured data is quickly done (10-20 min max.) and can be easily outsourced.

The companies apparently don't need access data to the website, which means that the structured data is posted somewhere else. As I assume, the structured data is posted somewhere on one of the company's own websites and then crawled by a Google Bot.

Basically, this is nothing more than a subscription model to a one-time service that only works because the customers have no idea about the service and are used to paying a monthly fee for a job ad.

Do any of you have any further ideas how this could work?
 
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