Google Ads has expanded Lookalike targeting with new options

Google has added new options for creating Lookalike audiences in Google Ads.

What does this give:

New data sources - you can create lookalikes based on Android device IDs, Google Analytics audiences, and YouTube users (you need at least 1000 matches versus 100 for others).
Video creator audiences - use someone else's video audience as a seed. Works for linking with influencers.
Up to 10 seed lists can be mixed in one segment. Choose between narrow, balanced, or broad coverage depending on your goals.

A good feature for scaling without being tied to the primary. Especially relevant after all the tracking restrictions

Great news, Google Ads now lets you create lookalikes from Android device IDs, Analytics audiences, YouTube viewers as well.

Good to know op.