Yeah, that discrepancy can feel frustrating, but it’s actually pretty common with non-redirection methods. Here’s the deal: Google’s click data includes all clicks, even accidental ones (like when someone clicks back immediately or closes the page super fast). JCI, on the other hand, only counts clicks that fully load your site and meet its filtering rules, which is why the numbers are lower.
With the non-redirection method, JCI relies on JavaScript to track clicks, and sometimes things like ad blockers, slow page loads, or users bouncing too quickly can mess with the count. If you want to tighten things up, you could try switching to JCI’s redirection method since it’s more accurate, it forces a quick redirect through their server to count the click properly. Just keep in mind that some users might notice the slight delay.
Also, double-check your JCI settings to make sure your filters aren’t too strict. If you’re blocking too many regions or user agents, you might be cutting out legit clicks. Good luck!