coolsheet
Senior Member
- Mar 28, 2014
- 1,179
- 1,179
So you know how Google is. You make a change like this and it could end catastrophically. I've never encountered a situation like this so I don't really want to make the jump unless I hear someone else who's experienced this and what they've done.
So I have a client that ranks #1 in GMB for multiple keywords. They're a national brand.
A while back we changed the location pages to have a parent page of "/nearme/" so url is like
Honestly doing this boosted our traffic pretty well for "service + near me" related terms.
We did not change the URL in GMB. It uses the old URL which was domainname[dot]com/location and that redirects to the new one.
Should I leave the URL or change it to be accurate. As said this brand has multiple locations. For our Seattle location changing to the /nearme/ structure did nothing and may have caused it to drop slightly. And the Boise location they've boosted 2x in traffic and leads from that adjustment.
However I wonder if the 404 and 301 will cause any issues down the line.
So I have a client that ranks #1 in GMB for multiple keywords. They're a national brand.
A while back we changed the location pages to have a parent page of "/nearme/" so url is like
Code:
site.com/nearme/location+service
Honestly doing this boosted our traffic pretty well for "service + near me" related terms.
We did not change the URL in GMB. It uses the old URL which was domainname[dot]com/location and that redirects to the new one.
Should I leave the URL or change it to be accurate. As said this brand has multiple locations. For our Seattle location changing to the /nearme/ structure did nothing and may have caused it to drop slightly. And the Boise location they've boosted 2x in traffic and leads from that adjustment.
However I wonder if the 404 and 301 will cause any issues down the line.