Getting Started On Bing PPC - Please Help

I have never done any PPC (well once and I lost a ton of money on Adwords, I didn't know what I was doing.) I feel more confident now and want to give it a shot again. This time though, getting started with Bing PPC.

I have a couple questions. I have done my keyword research and finishing up my landing page either today or tomorrow. My questions are:

1. How many keywords should I get started with in my account.
2. Should I use just exact match?
3. Should I get started with a list of negative keywords?
4. Where can I get a coupon to use for my first time ever using Bing?

These are the questions that I have been pondering. I have watched several tutorials on Bing and feel the best way to learn is to jump in and get started as long as I set up a small daily budget, it won't be too bad. Any advice anyone can give me that has had success on Bing would be greatly appreciated.

Thanks

Hi Sudorank,

Thanks for the tips, I will definitely use them as I move forward. I hopefully will get my ads up and running by the middle of the week. If I have anymore questions once I get started, I will definitely give a shout out.

Have a great day.