Facebook hashtags

GDraFB said:

Is adding hashtags in facebook ad posts still effective? What do you think about facebook hashtags. Is it similar to instagram?

Click to expand...

Facebook hashtags aren’t very effective like on Instagram. They don’t boost reach much, and most users don’t search by them. They’re fine for organization or branding but won’t grow your audience.

Hashtags on Facebook have some reach, but they don’t work as strongly as on Instagram

GDraFB said:

Is adding hashtags in facebook ad posts still effective? What do you think about facebook hashtags. Is it similar to instagram?

Click to expand...

Hashtags have almost zero impact on ad delivery or reach.
The ad targeting is determined by your audience settings, budget, placements, and creative, not by hashtags.
A hashtag in ad text is essentially decorative or brand-oriented, but it won’t expand the audience like it does on Instagram.