Don't ONLY look at the amount of clicks coming in during certain time periods, the true measurements you need to look at are: # of FB POST:CLICK ratio, EPV (earnings per view) of a user to your LP, CTR% on LP, and EPC to offer.
In my testing over many FB groups campaigns the boatload of traffic comes in the evening like everyone has mentioned, but that traffic isn't as productive in any measurement. The most valuable traffic for bulk of my stuff comes in the early part of the day (6am - 1pm). If you're in a family friendly niche I think you may notice this as well as people are surfing at work on desktops instead of when commuting or watching TV while surfing a mobile device, surfers come out later.
This site uses cookies to help personalise content, tailor your experience and to keep you logged in if you register.
By continuing to use this site, you are consenting to our use of cookies.