Facebook ads detailed targetting options limited?

Tom5876 said:

When I click the detailed targeting tab to select a interest or behaviour alot of the options don't show. For example I'm trying to target purchase behavior > business marketing but I'm only seeing just 1 purchase behavior option for purchase behavior > engaged shoppers.

Anyone know why I can't pick from more options?

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jane fane said:

Hey, yes many interest have been removed from Facebook so it's always good to use the behavioral interests before facebook removes them one by one. hope it helps

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Tom5876 said:

Thanks for some clarification. So basically as a new user of FB ads I pretty much have no chance of using old targetting options?

I'm not sure how to run targetted ads because there are hardly any options to pick from. I can't even target my audience.

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