Facebook ads are expensive as Fu**
- Thread starter johnpro
- Start date
rafark
Elite Member
- Jan 15, 2013
- 3,249
- 1,979
Ugh, I hate those ads!
hmmm
D
Deleted member 813988
Guest
It looks like something wrong with your ads setup - $1,5 is too much for click.
D
Deleted member 813988
Guest
Those are recommendation ads, not native.
Roger Marquez
Elite Member
- Apr 17, 2017
- 5,126
- 7,816
AneaKr
Regular Member
- Oct 15, 2014
- 220
- 65
You might need to adjust your bidding strategy. I have created Facebook campaigns for clients and achieved a $0.09 cost per engagement.
We found that posting original content + boosting posts, instead of ads, is a much better strategy for some verticals.
Here's a case study in case that's helpful: https://www.discosloth.com/case-studies/facebook-ads-vs-post-boosting.html
We found that posting original content + boosting posts, instead of ads, is a much better strategy for some verticals.
Here's a case study in case that's helpful: https://www.discosloth.com/case-studies/facebook-ads-vs-post-boosting.html
vaidavytas
Power Member
- Mar 21, 2011
- 791
- 356
What do you mean? Could you kindly elaborate?
Claudiu23
Junior Member
- Nov 27, 2015
- 100
- 38
h_10070782
Regular Member
- Sep 29, 2009
- 355
- 54
where I can buy that account ?
- Dec 10, 2016
- 1,496
- 112
do you have some alternatives?!
wilnadon
Registered Member
- Aug 21, 2014
- 70
- 29
Just to share my recent FB ad campaign: I am in the Insurance vertical. I started local ads which FB told me was going to cost $1.15 per click and recommended that I bid that much per click, so I did. However, after 100 clicks I had paid $0.44 per click average which is far less than they had estimated that I would pay. And that was with a CTR of 4.79%. Why so low? I designed the ad in Microsoft Paint and didn't do ANY split testing. It was a 'set it and forget it' trial run.
Takeaway: If you can get your CTR to a better level than I did (shouldn't be hard) by split testing and having a "professional" design your ad (Fiverr), then you'll likely pay much less than I ended up paying. My test only ran 1 month. Just make sure you follow Facebooks rules for text in the ad image. If there's more than, I think, 20% of the picture covered in text they absolutely WILL pause your ads until you change the image. They did it to me.
Final Note: I've not been happy AT ALL with the quality of the $5.00 flyer designers on Fiverr. Best to pay a little more for someone that can actually understand English and you don't have to ask for 500 corrections of the same item. You get what you pay for.
Takeaway: If you can get your CTR to a better level than I did (shouldn't be hard) by split testing and having a "professional" design your ad (Fiverr), then you'll likely pay much less than I ended up paying. My test only ran 1 month. Just make sure you follow Facebooks rules for text in the ad image. If there's more than, I think, 20% of the picture covered in text they absolutely WILL pause your ads until you change the image. They did it to me.
Final Note: I've not been happy AT ALL with the quality of the $5.00 flyer designers on Fiverr. Best to pay a little more for someone that can actually understand English and you don't have to ask for 500 corrections of the same item. You get what you pay for.