ExoClick - Is 0.15 CPM considered normal?

LilMosey said:

Banner ads on adult sites pay peanuts. Most of the ads you see are CPA banners. I would suggest you to either use popups (very annoying), VAST (if you have videos) or promote an offers from CrackRevenue.

You could try signing up for JuicyAds, there you can sell your own AD slots directly. But due to your traffic, you might not be getting a lot of attention though.

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lwajf said:

Hi all,

Recently I have been monitizing a niche fetish site of mine.
This site has currently 1800 unique visitors each month, and growing consistently.
The average time spent on the site is around 3 to 4 minutes.

Most of my visitors come from the USA, Canada, UK, Netherlands, Germany, Sweden, Switzerland and Belgium.

To give this website a bit of support I thought I could monetize this with ExoClick.
I place non intrusive banners within the posts.

However, when I see the CPM, 0.15 cents per 1000 displays, I am hesitant to go further with ExoClick the way it's going now.
The CTR is 1%.

This leads me to three main questions.
1) Is this CPM considered normal?
2) Can I tweak ExoClick to such an extend ads will be displayed more to my niche?
3) Can anyone recommend another network, or a CPC advertisement network?

Thanks in advance.

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lwajf said:

Those are good number (views and clicks).
CPM is horrible. I bet the advertisers will pay loads more then this, I'd be surprised if they pay less then 0.50 cents CPM.
I really think this shows me enough to never think of ExoClick again.

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lwajf said:

Hi all,

Recently I have been monitizing a niche fetish site of mine.
This site has currently 1800 unique visitors each month, and growing consistently.
The average time spent on the site is around 3 to 4 minutes.

Most of my visitors come from the USA, Canada, UK, Netherlands, Germany, Sweden, Switzerland and Belgium.

To give this website a bit of support I thought I could monetize this with ExoClick.
I place non intrusive banners within the posts.

However, when I see the CPM, 0.15 cents per 1000 displays, I am hesitant to go further with ExoClick the way it's going now.
The CTR is 1%.

This leads me to three main questions.
1) Is this CPM considered normal?
2) Can I tweak ExoClick to such an extend ads will be displayed more to my niche?
3) Can anyone recommend another network, or a CPC advertisement network?

Thanks in advance.

Click to expand...

TraffDistr said:

Following this post, I tested a banner ad over the past two days. I know that might not be enough time, but here are the numbers so far:

View attachment 423841
I think the CTR is too low. I got 463 clicks, but on the offer itself, I received almost no clicks, maybe 5 at most. That doesn’t seem normal, right?
is the eCPM cost good/bad what do you think?

I am using 300x250 banner, pre-lander with questions and then redirect to offer.

(This is my first time running an ExoClick/adult campaign, so sorry for the noob numbers.)

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stoilov said:

Man only u and god know what the offer itself is...If not getting enough clicks on the offer the funnel/lander is not good.Try change the prelander...or even get rid of it....

It is all about split testing fella....

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TraffDistr said:

Following this post, I tested a banner ad over the past two days. I know that might not be enough time, but here are the numbers so far:

View attachment 423841
I think the CTR is too low. I got 463 clicks, but on the offer itself, I received almost no clicks, maybe 5 at most. That doesn’t seem normal, right?
is the eCPM cost good/bad what do you think?

I am using 300x250 banner, pre-lander with questions and then redirect to offer.

(This is my first time running an ExoClick/adult campaign, so sorry for the noob numbers.)

Click to expand...

MaxGuard said:

That CTR is high if it's adult site ad, you can see even from screenshots shared in this thread that folks get .25% CTR for adult sites.

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