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Ebook or Membership site?

Discussion in 'Membership Sites' started by Nathaliee, Aug 17, 2012.

  1. Nathaliee

    Nathaliee Junior Member

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    Hi all, need some quick advice here

    My niche is aimed towards women and men and its about weightloss. What I have is a squeeze page, but I wonder, do people really want to "download" an Ebook?

    Would it be better to make them sign up for a "Life Time Membership" so they could log-in and see all the information in a private section on a website rather than letting them download an Ebook?

    Because, if people download an Ebook, and they are in a different city the next day without their laptop, they cant access the content, right?


    What do you think?
     
  2. cas77

    cas77 Junior Member

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    Ever thought of kindle publishing instead?
     
  3. Endire

    Endire Elite Member Premium Member

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    Nathaliee,

    After doing a quick search on google, using the google keyword tool, it would seem to be that the monthly search for "weight loss ebooks" vs "weight loss forum" is 10 times in favor of "weight loss forum". Honestly, I was really not expecting that and so it totally changes how I was going to respond to your post.

    (you should also consider my research not being very significant and you must see if this makes sense through more research on your own.)

    Basically, you should continue your squeeze page, but do a test survey with those on your mailing list to see if they would have interest in a membership site.

    In the membership site, create your baseline of content, BUT, continue to capture more leads and sell ebooks and memberships. The weight loss niche is large enough that you can probably structure it in such a way, that the membership site provides your basic guides and accountability, but then the premium content can come in the form of ebooks.

    Totally up to you, but this is what I would do if I were you!

    Whatever your decision, I found this article about 3 Essential Elements of Effective Membership Site Management to be very helpful!

    Let me know how this goes!

    Shawn
     
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  4. nightbat

    nightbat Regular Member

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    Or, you could take a two-pronged approach:

    1. Create a Kindle ebook under a pen name, promote it via the usual methods (search for "kindle" on this forum).
    2. Create a membership site that's totally disconnected from the book, and market it as a separate brand. If you have a good method, you'll be better off offering a recurring (monthly) membership.
     
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  5. tymes90

    tymes90 Regular Member

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    The good thing about starting a membership site is that people can access it from anywhere, you could also end up charging a nominal monthly fee so people can access it. This way you'll be earning a recurring income every month.
     
  6. Psypher

    Psypher Newbie

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    I'd have to say a membership site vs the alternative lol
     
  7. Tosmekop

    Tosmekop Supreme Member

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    Do both. Then sell your list of signups an eBook at a discounted price for a limited time. Then after you raise the rate, release your second eBook for a discount for all the people that purchased your first eBook.
     
  8. areyes

    areyes Newbie

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    I'd say do both as well. Maybe you can create a sales funnel. Start with offering the low end product (ebook) then upsell them to the membership site with updated content so you have recurring income as well
     
  9. rockong

    rockong Power Member

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    membership site to access the ebook and other goodies :)

    that way, you give yourself the potential to have a recurring revenue model and can fully utilize your product

    win-win for all!

    create a nice community out of your membership site as well and you'll be golden

    don't forget to keep up with your audience via email
     
  10. danailo

    danailo Senior Member

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    Membership site in your case

    Sent from my GT-N7000 using Tapatalk 2
     
  11. SuperTee

    SuperTee Regular Member Premium Member

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    This is a great option and this simple piece of advice can be used in almost any eBook. The great thing about Kindle is that you don't have to do that much promoting compared to setting up a website for it or listing it online and then buying solo ads.
     
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  12. adultwebmasterdesign

    adultwebmasterdesign Junior Member

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    Diversity has always been key. Start with the kindle ebook. Books are special. Ebooks are really special. Especially when in promotion. Yes to kindle. you are visually video & Infographic (Things which can be easily shared). For some reason people like to share. Be observant in the forums and groups. #Group-Sharing #Pincommander
     
  13. wealth4every1

    wealth4every1 Newbie

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    Membership site all the way, and sell the ebook through it
     
  14. Seven4

    Seven4 Power Member Premium Member

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    This sounds reasonable. Why limit yourself to one method, when you can hit both!

     
  15. ferrhyhills

    ferrhyhills Newbie

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    Do both. Download an ebook and also get exclusive members access where you can view videos and get more info.
     
  16. aprilmay

    aprilmay Registered Member

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    Also its best to cater to those who can and not those who can not

    Just like a car salesman, he doest try to sell to those who cant afford, he markets to those who can afford..

    So forget about the ones who may not get to your site daily..


    .
     
  17. hidedora

    hidedora Regular Member

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    Life time membership would certainly work far better from a marketing perspective. If you want to create something "bigger" however I'd suggest you to create an ebook first and validate if your idea works. If people intend on buying your book, then probably they'll want to buy subscription from your membership site!