Ebay Best Matches

Now that ebay has the default search set to "Best Matches"

Has anyone had some success of getting better placement?

I can use some of my SEO tactics to go with the right keywords but Hoping someone on here has some come up with some new ideas.

Any tools would be helpful also.
I am using terepeak now but monthly cost add up quick

Please let me know

Thanks again

i would also like to know how i can rank near the top of the search when people look when using best matches