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does site location matter?

Discussion in 'White Hat SEO' started by mak3r, Aug 21, 2012.

  1. mak3r

    mak3r Jr. VIP Jr. VIP

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    hey guys
    iu have an english site
    but my hosting is in netherlands
    will it effect my site ranks in google?
    or it doesn't really matter where the server with my site is located?


    i target english speaking people. us/uk and so on


    thx
     
  2. steelballs

    steelballs BANNED BANNED

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    it doesn't really matter where the server with my site is located?

    That is your own answer - exactly it does not matter
     
  3. SEOnetic

    SEOnetic Senior Member

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    I agree with steelballs. It doesn't Matter where a site is located as long as you host it properly.
     
  4. GoTRooT

    GoTRooT Jr. VIP Jr. VIP

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    In theory now no, you can set primary target in webmaster tools.
     
  5. zoyaraymonds

    zoyaraymonds Regular Member

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    According to my experience "It matters" . If someone searches for your website in Netherlands and your website is hosted in Netherlands, then your Google ranking will be higher than that of United States.

     
    Last edited: Aug 21, 2012
  6. B. Friendly

    B. Friendly BANNED BANNED

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    Some people say it matters, but how much it matters is one variable, and how close the server is to the local business is another.

    for example, "they" say it's better to have a server in the same country than on the other side of the planet for local search results. One can see how Google might assume that a server that resolves far away from where the local search is being done might not be as local as one that is in the same country.

    I wouldn't worry about UK to Netherlands, however I wouldn't get hosting in Thailand for a local business. No compelling reason to do this, and it does present some risk.

    I don't really believe this; I'm just relating what others have said.
     
  7. skrode

    skrode Junior Member

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  8. aldis

    aldis Jr. VIP Jr. VIP Premium Member

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    As far as I know, it doesn't matter at all. What does matter is the domain extension you've got - for example a .com.es will have a better SERP in Spain than it US...
     
  9. SEOWhizz

    SEOWhizz Power Member

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    It's both!

    It doesn't matter if for example, you want to set the location in Google Webmaster Tools (GWMT).

    But, server location is a ranking factor for a specific location as Cutts mentioned in skrode's post #7, in the same way that TLD is a ranking factor. So, if you don't want to use GWMT, then an alternative is to use a ccTLD and/or host the site in the target country.
    Code:
    [URL]http://support.google.com/webmasters/bin/answer.py?hl=en&answer=182192#2[/URL]
     
  10. blackx

    blackx Registered Member

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    In my experiences, I've seen that it does matter especially when it comes to local searches. For example, a search for product XYZ in France will be most likely to return pages from France on product XYZ. For this, server location is obviously only one of the factors, but yes it does play a part as far as my own experiences are concerned.