Does Kickstarter and crowdfunding matter?

Huncho

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I have talked to many marketing experts, some of whom believe that the Pre-Launch campaign is very important and should be invested in. While some of them think that they should start immediately and invest in direct marketing.

Kickstarter looks quite interesting for a product like mine, a high-tech innovative product. But what are the benefits of KickStarter that I get if I do the project and Pre-Launch with them?

Because as far as I understand even though they will accept your project all the marketing around the product is on my side again.

I came across many projects that have 5k or 10k as a goal and in less than 30 days have over 300k.

What are your experiences with Kickstarter or Indiegogo please share !?
 
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