ThisIsMyLife
Power Member
- Apr 21, 2018
- 768
- 760
Does Google has anything to do with my analytics data in terms of ranking my website or it's just for pure analytics purpose only?
Does Google Uses Google Analytics Data
- Thread starter ThisIsMyLife
- Start date
SERPreach
Supreme Member
- Jan 10, 2009
- 1,481
- 840
I believe they use that data looking at how advance Google has got in AI.
The Gambler
Junior Member
- Jun 28, 2019
- 189
- 100
It's a theory, but I don't think Google is going to rank your site based on traffic.
Hasnain Haider Abbas
Regular Member
- Mar 5, 2016
- 210
- 60
yeah why not? If they have a source of data they would love to use it. Companies are spending hundreds and thousands of dollars for that, why wouldn't they use it?
- Jun 15, 2019
- 9,026
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Yes they use everything, their AI is aware of everything that has been happening around in google in Real time 
I don't think it will affect the ranking if google analytics is installed or not, but Google does use the analytics data to rank a website.
You can read more here https://www.seoblog.com/analytics-affect-rankings-seo/
You can read more here https://www.seoblog.com/analytics-affect-rankings-seo/
- Sep 8, 2015
- 5,673
- 5,478
They are probably using every piece of data they can get their hands on for various purposes.
Or are you referring to metrics on your on site specifically like bounce rate, time on site etc?
These can influence rankings indirectly. For example, high bounce rate will result in lower rankings if the search results in the past had low bounce rate for the same query.
