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Does Ancor Text Diversity Improve Rankings?

Discussion in 'Black Hat SEO' started by MikeyMikey13, Sep 14, 2014.

  1. MikeyMikey13

    MikeyMikey13 Power Member

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    What are your opinions on it?

    Personally they have not really made too much of a difference to any of the sites I have tried to rank.
     
  2. MikeyMikey13

    MikeyMikey13 Power Member

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    I meant Anchor! :p
     
  3. arganrecords

    arganrecords Elite Member

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    Sure, is the best thing you can do. Makes your backlink profile lawful and natural, almost as if it were spontaneous.
    Try to use only one anchor text for the entire site structure and say what happens (if you do it with for example 1000 same anchor texts for only one keyword, your site will be immediately branded as spam).

    Often you have also to use anchor text without the exact match of your keywords. In fact Google is able to recognize the relevance semantics.
     
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  4. Rua999

    Rua999 Power Member

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    If you've been building spam links to your site, or your backlink profile consists of too many web 2.0 links, or your content isn't up to scratch then you most likely won't see any difference.

    But if you've passed all the tests i mentioned, and you're JUST trying to sort out your site's anchor text diversity with good clean non spam links from non spam sources, on top of other non spammed links that your site already has, on top of good quality lenghty, and well structured articles.. then the chances are that since you've already said that they "have not really made too much of a difference to any of the sites I have tried to rank", that your site's anchor text density was at some stage not as it should have been.. in which case you'll have to wait for a penguin refresh for your rankings to improve since you've most likely already been penalized for having too much exact match anchor text.
     
  5. SEO Power

    SEO Power Elite Member

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    It only makes your link profile look natural and shields your site from penguin-related penalties. However, if your site is over-optimised and the over-optimisation is preventing your site from moving up the rankings, diversifying your anchors could help it rank higher.
     
  6. bartosimpsonio

    bartosimpsonio Jr. VIP Jr. VIP Premium Member

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    Diversification helps avoid penalties and makes your profile look natural. It does not per se increase rankings.
     
  7. arganrecords

    arganrecords Elite Member

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    Anchor text diversification don't make better your rankings, that's obvious.
    But in this case you're advantaged on the long run and when a new algorithm update comes your site responds better instead of a backlink profile with all the same anchor text.
     
  8. john1444

    john1444 Elite Member

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    Anchor diversity is carried out mainly to help make your backlink portfolio look natural.

    On the other hand, if you build high quality links not the type most people assume here,
    you wouldn't need to bother with anchor diversity because they are fewer and more powerful.
     
  9. Rua999

    Rua999 Power Member

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    Don't know where you're getting this info from, since you most definitely need anchor text diversity, even with high quality links only - unless that is you're working on ranking a parasite page which can obviously take a lot more abuse. And trust me, im speaking from experience.
     
  10. YoungGooner

    YoungGooner Junior Member

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    Well,to be on the safe side,its better to have anchor diversity in your backlinks profile
     
  11. mancar487

    mancar487 Jr. VIP Jr. VIP Premium Member

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    It may not help to increase ranking but it sure helps to avoid penalties.
     
  12. aka sam

    aka sam Jr. VIP Jr. VIP Premium Member

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    Anchor text diversity has to be there. Yes, sometimes you can get a feeling that its not helping you in ranking but it would help you a lot in terms of "not getting your site penalized".

    You might be penalized by the exact anchor links where as there are less changed for being penalized if you choose a verity of anchor texts in your profile. so dont ignore it.
     
  13. Pilfer7

    Pilfer7 Regular Member

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    In my opinion it does improve your rankings, an example

    main keyword: record labels

    anchor text used:
    indie record labels
    major record labels
    Atlanta record labels
    Miami music labels
    New York music companies
    small record companies
    Rock music label


    All different highly related anchors and google knows it

    Real life example, ranked top 3 and top 5 for some of those terms without the specific text ever appearing on the page. In fact ranked 1 page for a bunch of terms like above, some terms were on the page some were not.
     
    Last edited: Sep 15, 2014
  14. tony andrew

    tony andrew Jr. VIP Jr. VIP Premium Member

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    Nope.. it is used to keep the profile natural. Diversification of anchor text plays a major role in building backlinks for a website.
     
  15. MissioneR

    MissioneR Jr. VIP Jr. VIP Premium Member

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    Anchor text is must to overcome the problems of penalties though it does not work in ranking.. But obviously don't go for much anchor text as said by arganrecords, your site will branded as spam..
     
  16. rankwatch12

    rankwatch12 Regular Member

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    It does improve your rankings. Always go for anchor text diversity.
     
  17. Almenocinque

    Almenocinque Junior Member

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    Anchor text diversity improves your rankings, but that does not mean that if you spam your site with let's say 500 backlinks all with different anchor texts, then it will have a negative effect, diversifying your anchor link texts helps when you are building carefully (using a pyramid backlinking method or doing not too many backlinks per day), so that you do not get any penalties from Google.
     
  18. howard_hughes

    howard_hughes Elite Member

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    No one can say for sure but it does prevent you from google updates :)
     
  19. PlentyIsLess

    PlentyIsLess Newbie

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    Anchor diversity can help save your sites from penalties, but on their own, they cannot increase your rankings as there are over 200 factors that go into determining where your pages should rank.
     
  20. hruby

    hruby Newbie

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    diversification of anchor text will help you out, I myself find best to do wide match, like for ex. anchor is football, diversification would be: great football, best football, european football etc