I am just starting a jewelry website for women in mid-to-late teens through late twenties. I am not quite ready to open but when I do, I wonder how customers will find me. This kind of store would not thrive on SEO unless I had some kind of unique product. I am interested in advertising but here's the thing, I have NEVER clicked on an ad before,and I worry that advertising on facebook would be useless. How many people will really click an ad on facebook?