Do author names increase rankings?

kontentdruid

kontentdruid

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If I had to guess I'd say that having a real blog post author name rather than no author or something generic like 'staff' is preferred right? I'd bet Google gives preference to blog posts/articles that have a a real author instead of something else.

Curious what others think or if there is any evidence for Google preferring author names.

(This is my hunch based on Google News requiring at least 3 author names each with contact email + back in the day Google putting stars in SERPS for author names for articles)
 
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Not sure about the answer however we always prefer author bio at the end of the article which helps in better brand exposure, as well you will become an influencer. I think it wont help in rankings but it creates trust.
 
I doubt so ? I know what you mean some blogs I seem got the real person face " but real person face is it really the blog owner not sure but some does put their real face and sometimes blog their lifestyle which show their face in real person or even video " than got put short description , of course real or fake don't know how to see how you view it.
 
Yeah, many people are rumoring for this to be a ranking factor especially after Medic Update where Google has put into the game E-A-T factor. Some people say that they were able to lift the medic update by adding an About Us page, making author names related to health and some stuff to increasing the site Authority. I don't know for sure how true is that too, but I always make sure to add author and a little description about them just in case.
 
Author bio would be helpful especially if the readers wants to know if the author is a credible one
 
For ranking? Not really.

It might help for searching specific author's articles, but people usually search for content, not authors.
 
Hello, I never put any A/B into this but my experience was that when G+ was promoting authorship content in search results (little pictured heads before their articles) Authorship was most definitely a ranking factor. When they announced the rel=authorship can was dead the blog felt it. My, without any data to back this up, feeling is that authorship is still a ranking feature and gained importance with the EAT update. I would highly recommend any one in the professional services niche to "Brand" their written content with authorship and link anything you can credible to the author. My gut tells me that when google sees the content, sees the creator and sees their merits, they value the content more so than an anonymous piece. It just smells like google.

I know when G+ used Authorship, they were indexing Author information and ranking Authors as a test for future ranking features. Don't know what happened to that test but its likely the beta of EAT


This is in my wildly inexperienced opinion based on butt tests.
 
Author names don't do shit if you are not in a YMYL niche.
 
With Google's health update mid 2018 and its push for EAT on ymyl sites I'd say that an author bio is a must, especially in the related niche and showing links to 9ther sites like LinkedIn, university pages, other high authority relevant guest posts etc
 
Author Rank also known as Agent Rank is a metric used by Google to assess the quality and involvement of writers. Web documents written by people who have high author rankings rank higher in search results compared to content written by people who have far lower author ranks.
 
how about date ?? of the content been publish? does it helps ?
I saw kinda mix, some sites I go see , never put date , just post by admin or xxx name
whereas some does show the date
 
It is highly unlikely that printing the author's name on the blog or the date that it was last updated helps ranking.

Google is likely to use the date of the HTML file in the decision as to whether to recrawl or not. But crawling doesn't change where the page ranks. They are two separate processes.

In my opinion, the letters E-A-T all mean the same thing - whether the page has links from other highly topically relevant page or not.

How likely is it that Google is compiling a database about every possible person in the world and what their credentials are for authority in one of an infinite number of topic areas? More likely it will use its existing database about pages and what each is about.

I've tested adding bios to pages and found it to have no effect on my rank. Links from topically relevant pages boost rankings though.

Dwell time and bounce rate might be improved by having an author bio though (especially if the author is attractive).
 
I use the domain name instead of username :) i don't think it will help ranking.
 
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