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confused with anchor text ratio. can anyone help me clarify?

Discussion in 'Black Hat SEO' started by Thanksyouall, Jan 19, 2015.

  1. Thanksyouall

    Thanksyouall Power Member

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    Let's if my site is about best widget and i keep my onsite keyword density is below 1.5% for any word. When i build backlinks, i may use anchors like "best blue widget", "best red widget", "top widget" and so on. So nearly every anchor includes the word "widget". does this result stuffing to get a penality and affect the ranking of "best widget"?

    i'm confused because when i use ahrefs to check my backlinks, my "Anchor Phrases" is below 10%, but my "Anchor Terms" is about 70% for a word. i'm not sure i should focus on the density of "Anchor Phrases" or "Anchor Terms" or both.

    Any advice?

    Thanks very much!
     
  2. howard_hughes

    howard_hughes Elite Member

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    yes, if each of your anchor has the same word, that will probably cause a penalty

    Why not diversify your anchor text with..

    Raw/Naked URLs?
    Generic sentances
    Synonyms
    Long sentances
    Related Kws from your niche
    kws with Symbols
    kws with numbers
     
  3. accelerator_dd

    accelerator_dd Jr. VIP Jr. VIP

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    I'd recommend you push your brand as the most used anchor (from domain.com, 'domain' would be your brand name unless it's an EMD) - it makes most sense and most sites i've analyzed do it that way.

    After that would be the domain/naked URLs, then some keywords, some article titles as anchors, LSI content and the generic (click here, read, here, more, source).
     
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  4. Kralj187

    Kralj187 Senior Member

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    Exactly that is how you build a brand in 2015
     
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  5. Thanksyouall

    Thanksyouall Power Member

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    Thanks. I do use these to diversity, but most anchors still include a word. I'll use more naked urls and generic anchors.
     
  6. Thanksyouall

    Thanksyouall Power Member

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    Thanks, but i'm not sure what exactly the brand anchor is. let's if i want to rank "best widget", and my domain is www.widgetinsight.com, so my brand is Widget Insight or WidgetInsight? If it's Widget Insight, then the word "widget" may have a very high percentage if i focus on building brand because my other anchors may contain it as well, like "best widget", "red widget" and "blue widget", etc.
     
  7. accelerator_dd

    accelerator_dd Jr. VIP Jr. VIP

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    You would be fine with Widget Insight and WidgetInsight, I've seen situations like that and sites were ranking without a problem.
     
  8. englishdeal78

    englishdeal78 Newbie

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    When working on longtails, you can diversify and you don't have to maintain a keyword density. Even using each of your longtails once could be useful for your seo efforts.