Post penguin generic anchor text has become very important. In this case study I will try to see what will happen if you create links with only generic anchor texts like "Click here", Visit this webpage. etc. The plan 1) Get a EMD or keywordhq.com kinda domain with around 3k to 5k exact searches.. Competition will be low to medium competition 2) Do top notch On page seo( Will make use of SEOMOZ report to make my onpage perfect). 3) Publish few articles. Maybe upto 5 to 10 targeting the main keywords and interlinked within the site. 4) Backlink the site with generic anchor texts ONLY!. I wont be using my main keyword as anchor text. Neither related keywords Links will be from Web 2.0s, PDF sites, Video sites, PR sites, High PR bookmarks and other platforms which provide good quality links. Then I will just blast the Tier 2 with spam links with generic anchor text again. I never tried this but so I actually wanted to test it out and see what happens. Will google be able to detect my main keyword from my domain or from my onpage SEO? If you have any suggestions let me know. I will be starting this case study in a day and will update the thread whenever something interesting happens.