Good Morning BHW, after thinking so hard about coming on here to make a case study of a client am trying to improve their serp online, I decided some of you might gain something in what am about to do. How I Will Rank A Client On Google Today I will be ranking a site on Google for client whose niche is in bedroom. Our competitors are big brand, Ikea, homebase, sharp, Mark and Spencer. Domain registered in 2010 Keyword one (5400 exact - without quote 7,460,000 results with quote 895,000 results Competition - Hard) Keyword two ( 720 exact - without quote 10,800,000 results with quote 753,000 results Competition - Hard) Keyword three (5400 exact - without quote 2,760,000 results with quote 2,490,000 results Competition - Hard) What will I use to accomplish the task Web 2.0 Articles Wiki Profile (non popular footprint will be used with this) Social Social Bookmarking Private Network (When I say private network I mean private network not shared with no one - OUR BIGGEST WEAPON TO USE HERE) The strategy, the link structure to be used here will kept quiet as I worked so hard to structure a nice working strategy, above are the links type to be use Ranking Report Site keyphrases are no where to be found as of today. What have I done so far? Link build structure has been created and the below backlinks has been done today Web 2.0 Articles Social Social Bookmarking Private network blog post I will proceed in couple of hours to gather all the links and index the backlinks. I will update this thread daily to tell you what has gone on. The ranking reports, link build etc. Any questions please do not hesitate to ask.