Can SSL hurt rankings?

eNzim

Senior Member

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Feb 12, 2015

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• Mar 18, 2017

• #1

So, I was thinking about getting SSL cert for one of my sites (not a free SSL), because I'd like to integrate a card payment gateway like Stripe.

Since the links pointing to my site are http and http://mydomain.com doesn't equal https://mydomain.com and 301 does not transfer the full link juice my question is:

Can switching to https hurt rankings?

Thank you for your replies in advance!

 

radiant13

Power Member

May 19, 2010

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• Mar 18, 2017

• #2

It's suppose to help rankings.

 

Vapys

Power Member

Aug 17, 2016

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• Mar 18, 2017

• #3

From all my reading and personal experience SSL is shown preference by big G over those that don't have it. Ever so slight it may be.

 

eNzim

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• #4

radiant13 said:

It's suppose to help rankings.

Click to expand...

I know that it's considered as a weak ranking factor, but I'm asking because you might lose more with the url change than win with the SSL.

 

Nut-Nights

Elite Member

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Jun 20, 2013

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• #5

Nope it wont hurt your ranking. You can use redirect plugin if you care too much about it.

 

fb3003

Elite Member

Aug 14, 2015

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• Mar 18, 2017

• #6

if you do the redirects correctly, it will help. be ready for a month or two where your ranking will get dropped then it will go back up again.

 

alexhaze

Junior Member

Jul 13, 2016

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• Mar 18, 2017

• #7

SSL is meant to protect your website from malware's, hackers etc. Actually, it has very little to with the rankings of a website.

 

KHR

Elite Member

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Dec 9, 2013

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• Mar 18, 2017

• #8

SSL good for your site.

But when you move to Non-HTTP to HTTPS Google may take few times to Update.

 

arvind00557

Registered Member

Dec 4, 2016

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• Mar 18, 2017

• #9

you are saying the opposite...on the contrary it will boost your ranking...SSL certificate secure you information and protect your website from hackers and bogus websites...also search engines rank https website with SSL certificate higher as compared to other websites...!!

 

Ding Dong

Elite Member

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Feb 8, 2015

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• Mar 18, 2017

• #10

Definitely worth to switching into HTTPS from HTTP
Make sure you are doing perfectly on GWT. It will not drop your ranking.

 

X

Elite Member

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Jun 30, 2007

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• Mar 18, 2017

• #11

Every site you run should be on SSL. At least add your sites to cloudflare and enable SSL through them. It's free and takes little effort to congfigure, and is a factor Google takes into consideration for rankings.

 

Vapys

Power Member

Aug 17, 2016

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• Mar 18, 2017

• #12

phr0zt said:

Every site you run should be on SSL. At least add your sites to cloudflare and enable SSL through them. It's free and takes little effort to congfigure, and is a factor Google takes into consideration for rankings.

Click to expand...

100% correct.
Just click add site and point your DNS to cloudflare and you're done.

 

S

Shilpa105

Regular Member

Sep 27, 2016

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• Mar 18, 2017

• #13

From personal experience you will see a big drop in rankings for 2-3 months after that your rankings will go up.

 

albaztom

Newbie

Mar 18, 2017

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• Mar 18, 2017

• #14

SSL is used for the security purpose it dosenot affect much to the rankings of the website. And if your site has deal with money transactions or deal with user related data then SSL is very important.

 

quatumcore

Junior Member

May 21, 2015

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• Mar 18, 2017

• #15

your ranking improves get ssl today only

 

aidenhera

BANNED

Nov 30, 2016

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• Mar 18, 2017

• #16

after making a website, I always set up ssl before even sending site to GWC

 

Seolb

Junior Member

Jul 6, 2016

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• Mar 18, 2017

• #17

I think it won't destroy your site ranking.

 

eNzim

Senior Member

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Feb 12, 2015

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• Mar 18, 2017
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• #18

Thank you guys for the answers. Yea I think I should've done it before building links to the site. Anyway, I'll go for it since it's essential, just don't want to see big drops. Thanks again!

 

A

asastanislaw

Newbie

Mar 18, 2017

24

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• Mar 18, 2017

• #19

You're wrong.

SSL protect your sensitive information such as credit card information, usernames, passwords etc. It also:

• Keeps data secure between servers
• Increases your Google Rankings
• Builds/Enhances customer trust
• Improves conversion rates

 

S

ScreamingMidget

Elite Member

Mar 17, 2013

2,493

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• Mar 18, 2017

• #20

SSL is down to encryption. So, in theory - if you don't accept any online payments, you shouldn't be penalised whether you have it or not. I'm sure Google know this. I don't see how things such as malware comes into play as that's security which is mainly down to your host. If you don't accept any online payments and don't process any information such as online forms, then I don't see why it would have an impact on SEO.