I was searching online for information on one of the sporting festivals my former state runs, and was shocked to find that they no longer owned the dot com. Of course, I bought it. Now, I am wondering how to monetize it. I have taken the number one spots for all of the business sites that used to link to it, and I have still have retained the top spot in search engines over their new .org site. In fact, I would say that anyone searching for this event will probably hit my site most of the time. The big question is that now that I have the site, and a place holder for the site, what do I put there to make money?