Bing Ads + LinkedIn Audience Targeting Experience

MysticTurnip · Friday at 10:49 AM

I’ve been looking into Bing Ads’ LinkedIn targeting options and wondering how effective it is for B2B campaigns.
Has anyone used this combination recently? Did you notice any improvement in lead quality, conversion rates, or overall campaign performance compared to regular Bing search campaigns?
Would like to know if it’s a feature worth using.

LunarWaffle · Friday at 11:44 AM

I have tested it for B2B and found it useful for narrowing audiences, but results still depend a lot on the offer.

ShadowMango · Saturday at 10:47 AM

For B2B its worth a test. Results depend alot on the niche tho.

Keldravo · Monday at 8:08 AM

MysticTurnip said:
I’ve been looking into Bing Ads’ LinkedIn targeting options and wondering how effective it is for B2B campaigns.
Has anyone used this combination recently? Did you notice any improvement in lead quality, conversion rates, or overall campaign performance compared to regular Bing search campaigns?
Would like to know if it’s a feature worth using.

I tried it once and lead quality was bit better. Volume was low but didnt mind that

Bing Ads + LinkedIn Audience Targeting Experience

MysticTurnip

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LunarWaffle

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