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Best way to promote an android application?

Discussion in 'Mobile Marketing' started by bartono, Jan 20, 2012.

  1. bartono

    bartono Regular Member

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    Hello, I've created an android app and I'd like to know the best ways to promote it... by the way, app in entertainment niche. Thanks for help.
     
  2. poweronics

    poweronics Jr. VIP Jr. VIP Premium Member

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    Just try out posting at some andriod related forums.
     
  3. ramjetsy7

    ramjetsy7 Junior Member

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    Just submit to the android marketplace!

    Make sure the package name is keyword relevent. Good title. Max out the description, stuff keywords. Max out all the assets, including a yt video. Update once a week to show more installs to push you up the search results.

    Pay for 5* ratings on fiverr.
    Submit a press release to pr sites.
    Write articles on fast indexing sites like xomba.

    Submitting to the marketplace though is pretty much self promoting. Your app will appear on dozens of websites without having to do a thing.

    I've currently got 470,000+ installs and counting :D
     
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  4. RTM77

    RTM77 Junior Member

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    Location:
    ----------------------->
    admob?
     
  5. angels1

    angels1 Registered Member

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    Check the Download area for Apps. Amish has a good one.
     
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  6. ritzelm

    ritzelm Newbie

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    you can start an affiliatecampaign for an android app at mobile affiliate networks like kissmyads, mobpartner or offermobi.
     
  7. Grinch

    Grinch Regular Member

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    If its free put it up on thepiratebay. People always go on there to look for good apps.
     
  8. cheesecake00

    cheesecake00 Newbie

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    Before you make any sort of promotional effort, you need to do the following:
    1) Make sure you have a good rating. Get 10 friends to give you 5-stars. Nobody wants to download an unrated app (or even one with less than 5 ratings).
    2) Add a video on the app store. It doesn't need to be pro, just something that gives a good indication of what your app does.
    3) Make sure your screenshots are good and your description is accurate. The first sentence is the most important for describing what the app does.

    After it's on the store (free version):
    1) Post in forums
    2) Submit it to review websites
    3) Write up a press release (catchy headline, what your app does, why is it better - have a good angle) and send it to every news / tech / related website you can find. Who knows, 1 or 2 websites out of the 100s might write something about you, which can get you 100s of downloads. It's worth the hours it takes to do this. Also, use some Mail Merge software to make it personal (as simple as "Hi [name]").
    4) Find influential twitter users that you think would use your app. Send them a message - dont harass them though. Be sincere. If they like it and they haven't tweeted about it, ask them to.

    That's what I do. I'm keen to hear what others are doing.
     
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  9. Grinch

    Grinch Regular Member

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    1. Search market for paid to play.
    2. Download app and find out what promotion they use.
    3. Use there promotion tool and get your app in next

    OR

    Create your own " paid to play app "
    put your app in the download section
    users get 25c everytime they download

    IMPORTANT!-
    -Make payout $5.00 BUT make sure there are only 19 apps so this way the user never reaches $5.00... 19 x .25 = 4.75

    If you use the right software this can not only promote your app but make you lots of cash!
     
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  10. Android K

    Android K Newbie

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    There are various ways to promote an android applications. I am sharing some of the best ways to promote .



    1. Video Marketing:- The video marketing is important tool for internet advertising. We can explain the features of our apps by creating videos. The videos can be placed on various websites to attract the audience. This can serve as great tool for promotion of android apps.



    1. Use of Social media:- We can use various social websites such as Face-book, twitter, linked-In, You-tube for promotion of android apps.



    1. Publish apps reviews:- You can have reviews in the form of small description about your app,
    ratings of the apps, review date. This will help people know aboutthe android apps.



    1. Forums & Blog posting:- We can participate in the forums & blog posting for the marketing of the android apps. It will help to share the information about our apps.



    1. Swap banner ads:- You can publish your ad on other website giving same service as you, ask him to place his ad on your website. The banners will help to direct the audience to app stores.



    1. Free trails :- Serve some of the features at free of cost. So that the users can analyze the features, ask user to put feedback. This will help to promote your apps .



    1. Showcase app in website:- If you existing website for the service you provide then you can showcase the apps there and redirect the users to the main description page of apps.



    1. Press Release:- We can share the information about the apps by having press release.



    1. Email Marketing:- This can serve as great tool for promotion. We can share our apps information by sending emails to people , groups.[FONT=Liberation Serif, Times New Roman, serif] [/FONT][FONT=Liberation Serif, Times New Roman, serif]Mass email all your users and friend, and encourage them to download the app and give it a high ranking.[/FONT]



    1. Advertising outlets:- [FONT=Liberation Serif, Times New Roman, serif]Advertising is a great idea for any kind of app. Get to know the sites where the website fits to your app category and buy some ad space to [/FONT][FONT=Liberation Serif, Times New Roman, serif]promote app [/FONT][FONT=Liberation Serif, Times New Roman, serif].You can even contact few bloggers who are willing to put up ads for your app or even for review it. Popularizing app through advertising promotions is a great way to reach large number of people and get a good user base.[/FONT]


    [FONT=Liberation Serif, Times New Roman, serif] 11)[/FONT][FONT=Liberation Serif, Times New Roman, serif]Newsletters:- [/FONT][FONT=Liberation Serif, Times New Roman, serif]Publishingnewsletters for the apps promotion will help in increasing the [/FONT]
    [FONT=Liberation Serif, Times New Roman, serif]audiencefor your apps.[/FONT]


    [FONT=Liberation Serif, Times New Roman, serif]12)[/FONT][FONT=Liberation Serif, Times New Roman, serif]Appdirectories & article posting [/FONT][FONT=Liberation Serif, Times New Roman, serif]:-This can serve as great tool for generating quality traffic [/FONT]
    [FONT=Liberation Serif, Times New Roman, serif]forthe android apps.

    I assure you that these ways are definitely going to help in the promotion of your android apps.
    [/FONT]

    [FONT=Georgia, Times New Roman]

    [/FONT]
     
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  11. clockwrk

    clockwrk Newbie

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    Youtube video and post on xda fourms
     
  12. tonay

    tonay Newbie

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    Nice idea, thanks for sharing
     
  13. inspiredandthesleep

    inspiredandthesleep Newbie

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    Hi there,
    I need a quick hand with a competition in which I would need around 50 auth downloads (no reviews) from the US. I could pay .50$ a download. However, time is super pressed I would need this done by the end of this sunday Feb. 21st, 2016!
    You can reach me on skype at : maxgreenhalghzzz
     
  14. inspiredandthesleep

    inspiredandthesleep Newbie

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    I couldn't find Paid To Play in the app store. Any other recommendations.
     
  15. claudiorodriguescunh

    claudiorodriguescunh Newbie

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    I use app exchange review sites, they are free, you rate other app developers and other developers will rate your app
     
  16. Bo Bluagile

    Bo Bluagile Newbie

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    If you have a budget you can also promote it by programmatic media buying

    Step 1: Understand your app
    Step 2: Know and identify your target audience
    Step 3: Design your creatives
    Step 4: Prepare your target URL
    Step 5: Select a self-serve demand-side platform (DSP)
    Step 6: Launch your mobile ad campaigns
    Step 7: Optimize your mobile ad campaign based on the initial results


    more info here: http://bluagile.com/how-to-market-your-mobile-app-through-programmatic-buying/
     
  17. Chirag Patel

    Chirag Patel Newbie

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    Hello


    Here I suggest you some effective strategies to increase installs for any application.


    1) Submit Application on different play stores

    2) Submit you app on different app review websites

    3) Do exchange review on social networking sites

    4) Do SMO Work for your app promotion

    5) Follow some offline techniques for app promotion
     
  18. tehnikumapuika

    tehnikumapuika Junior Member

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    Why are bumping a 4 years old thread?
     
  19. Everula

    Everula Newbie

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    I also vote for Google Play title, description and keywords optimization - it is free for you.
     
  20. masterkid

    masterkid Junior Member

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    I'd suggest you to start advertising campaign and you pay per install. I know good network for this with reasonable prices, just PM me, if you need.