It's so annoying for my mind that waiting for YT monetization approval. Now it took almost 20 days fro my all genuine content channels. So I decided to move MCN( multi channel network).
You cannot join an MCN anymore without being in the YouTube Partner Program, so you've still gotta wait for your YouTube channel to be reviewed and approved. MCN's cannot fast track this process for you either. Some MCN's have their own more stringent requirements as well so YPP alone isn't always enough.
Source on MCN YPP requirement:
https://support.google.com/youtube/answer/6335810?hl=en
It isn't bad right? because YT also not paying all the amount that advertiser paid for us. They cut 45% from our income and just give us 55% as revenue. So as per that there's no difference between MCN's fees and YT monetization.
Not true, big difference. MCN partnerships don't effect YouTube's revenue share, however they usually charge a percentage of your earnings on top of that. So if you make $100 after YouTube takes their cut, the MCN will take their fee from that so you'll end up cashing out only $50-$95 depending on the contract.
The good side of using MCN (without contract)
- Access to video creation and publishing tools.
- Marketing and promotion.
- Access to production and editing facilities.
- Higher CPM.
- Access to traditional media projects and celebrities.
- Cover song and background music licenses on copyrighted music.
- Live events and merchandise.
They will not give you access to any good tools I can assure you. Go check out what they offer and actually look into those services. Usually you can buy them yourself for cheap anyways, but almost no one uses them.
An MCN will not give you any marketing and promotion, access to facilities, music licenses that you cannot easily obtain for yourself, higher MCN's etc. if you have a normal channel.
If your a very large channel, an MCN can do some things, but if you had a large enough channel you wouldn't be asking this question as you'd be getting offers for partnerships everys single day. The top channels likely get paid to affiliate with MCN's as they use that to market their network.
For higher revenue, large enough channels can partner with marketing agencies who will being you deals and they'll take a small cut of the deals they bring you. No need to give up a percentage of your entire channel. For copyright claims/problems, you don't need an MCN; you can partner with a content rights management company without giving them MCN affiliation of your channel, they can claim videos on your behalf and take a very small fee from the earnings of those claims among other things.
These companies actually get compensated for the value they add wheras MCN's just suck revenue for doing nothing in most cases. Unless you have an extremely large channel and will make them a lot of money, MCN's are useless and often outright scams.
The bad side of using MCN
- You have to pay their portion from your income ( 10%-40%)
- Some MCN's lock you for 1-2 year contract with them
And remember, that revenue is taken out after YouTube take their cut.
Do not join an MCN with a small channel.