Thank you for taking the time to write this. I have bought several different courses and a few other cheaper ones. They all seem to cover the basics such as what you listed. Maybe it's just me, but I really think that one of the most important things you can do is to spend a great deal of time researching your domain keyword and making sure that with a reasonable amount of effort, you can get on the first page of G, because we all know that's the goal, anywhere after page one and you might as well not even be on there...You need to know what the market is for that keyword, how strong your competition is, and the CPC value of that keyword.