Hey Guys, I am sort of new to PPC optimization game. I am now equipped with a good tracking software and good cloaker. My question is, What are the basic steps to optimization. I understand that I should be looking for high amount of visits to my presell with low clicks out to my offer page. This would indicate high bounce rate and i should black list that source. However, is this all there is to it? Just tracking which sources have potential and narrowing in on them? Also how much data would you say would be accurate. Lets say from one source i got 100 visits to my presell page and only 1 click out to my offer page. Would this be sufficient data to black list source, or would i need like 500 clicks per source? Just trying to get an idea on where I should go. For the most part, I've been using a bot tracker as well to track bots and spy tools so im not paying for sources which are sending this. Any other insight on what i should be looking for besides High CTR with low CR to offer page? PS. I have found sources which got some conversions, i'm assuming the next step would be upping my bid on these sources for more traffic? Thanks Guys Any help is appreciated.