ahiddenman
Elite Member
- Dec 11, 2010
- 2,741
- 2,157
Ok i see alot of threads such as " How to find a niche " and " Would this niche work ? " and to be fair it gets fairly annoying after a while. So to help try and curb this here is a little method that i use to research and choose a niche.
Getting Idea's for a niche
Personally i like to go to some online resource such as Magazines.com as this will show us whats hot right now and in demand. So when you have found a magazine that appeals to you, You need to think of a niche from this specific magazine. If it was something like this http://www.magazines.com/product/birds-blooms , Then you could come up with a niche such as birdwatching or something along that line because the bird on the magazine gives me that sort of idea. You can then enter that Base keyword "Bird watching" into keyword software or even into Google keyword tool and it will come back with lots of different keywords based on that main niche. You can also find niche's by using niche finder tools such as Market samurai and even trends in Google.
Checking out the Stat's for the niche
Next you need to find out if people in that niche are spending they're money , So to do this i would enter the keyword of the niche into Google's Keyword Tool and For country i would Target the US (English speaking) so you get the best result and biggest amount of traffic. Make sure the search results per month are over 1k and not over 100k searches as it will be hard to rank, But if you have a good SEO plan then you can go over 100k , Traffic Traffic or SERP attacks are good for keyword research because they also tell you how hard it will be to rank for that keyword so thats worthy to pay attention to. Another good way you can check if people in your niche are spending money is to head over to Google and type the keyword into Google and hit search , If there are ad's displaying on the right hand side or Top of the page selling products etc then this will tell you that people are actually spending money. So once you have an idea that people are spending money , Take the top URL that comes up in the search and head over to Quantcast and enter the URL at the bottom. This will also give you an idea of the Age groups of the buyers and also the Male/Female statistics , So you can target better. This is very good also for Facebook PPC if you wanted to setup a campaign.
Hope this helps some of you get a better idea on Niche Research.
Dan
Getting Idea's for a niche
Personally i like to go to some online resource such as Magazines.com as this will show us whats hot right now and in demand. So when you have found a magazine that appeals to you, You need to think of a niche from this specific magazine. If it was something like this http://www.magazines.com/product/birds-blooms , Then you could come up with a niche such as birdwatching or something along that line because the bird on the magazine gives me that sort of idea. You can then enter that Base keyword "Bird watching" into keyword software or even into Google keyword tool and it will come back with lots of different keywords based on that main niche. You can also find niche's by using niche finder tools such as Market samurai and even trends in Google.
Checking out the Stat's for the niche
Next you need to find out if people in that niche are spending they're money , So to do this i would enter the keyword of the niche into Google's Keyword Tool and For country i would Target the US (English speaking) so you get the best result and biggest amount of traffic. Make sure the search results per month are over 1k and not over 100k searches as it will be hard to rank, But if you have a good SEO plan then you can go over 100k , Traffic Traffic or SERP attacks are good for keyword research because they also tell you how hard it will be to rank for that keyword so thats worthy to pay attention to. Another good way you can check if people in your niche are spending money is to head over to Google and type the keyword into Google and hit search , If there are ad's displaying on the right hand side or Top of the page selling products etc then this will tell you that people are actually spending money. So once you have an idea that people are spending money , Take the top URL that comes up in the search and head over to Quantcast and enter the URL at the bottom. This will also give you an idea of the Age groups of the buyers and also the Male/Female statistics , So you can target better. This is very good also for Facebook PPC if you wanted to setup a campaign.
Hope this helps some of you get a better idea on Niche Research.
Dan
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