Astronomer brilliant PR move!!!

Mr Positive

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After the viral controversy they came up with a viral plan to reclaim the narrative one of the best pr I seen in a while, note I’m impressed by the marketing part not the incident at all. Did you’ll see it yet?
 
I have not seen it yet or maybe I haven't been in the right place to find it

Mind sharing some' ?
 
Yeah, I saw it. Smart pivot! Turning a controversy into a cool PR story. Definitely impressive marketing.
 
The negative ad is still an ad. And if gossips and other stuff are involved, the buzz will be higher. I suspected that from the beginning.
 
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