ASK ME : anything about google ads setup, optimization, performance measurement for best ROI

PPC_ORBIT

Junior Member

Aug 11, 2021

125

36

• Nov 12, 2021

• #1

Hello everyone!

Yes, there is already a slew of "ask me anything about google ads" threads. So why am I starting a new thread that is very identical to this one? The solution is pretty simple; all I want to do is give my opinion on how to handle the same problem.

My primary motivation for starting this discussion is to offer my personal experience and viewpoint. BHW has taught me a lot, and now it's my turn to give back.


My answers may not be the finest, and they may not be matching with those of so-called experts around the world. Even my replies might not match the official written materials from Google Ads.

I'm going to give my responses based on my personal experience and the challenges I've faced while working in various niches.

wish me a happy discussion!

 

D

Deleted member 1526702

Guest

• Nov 12, 2021

• #2

Do you have experience with threshold accounts?

 

N

niapatel

Registered Member

Feb 7, 2020

64

64

• Nov 12, 2021

• #3

How can we get $350 threshold spend again instead of only $50 ?

 

PPC_ORBIT

Junior Member

Aug 11, 2021

125

36

• Nov 12, 2021
• Thread Starter Thread Starter

• #4

Markcarod said:

Do you have experience with threshold accounts?

Click to expand...

No. I don't work with threshold accounts. I am working with accounts created with real name and funding with real bank payment , credit card.

 

PPC_ORBIT

Junior Member

Aug 11, 2021

125

36

• Nov 12, 2021
• Thread Starter Thread Starter

• #5

niapatel said:

How can we get $350 threshold spend again instead of only $50 ?

Click to expand...

I don't have experience with threshold account brother.

 

G

Elite Member

Jr. VIP

Nov 12, 2020

3,598

1,962

• Nov 12, 2021

• #6

what would be your best google ads setup, optimization, performance measurement for a leadgensite (cleaning company)?

 

PPC_ORBIT

Junior Member

Aug 11, 2021

125

36

• Nov 12, 2021
• Thread Starter Thread Starter

• #7

XY said:

what would be your best google ads setup, optimization, performance measurement for a leadgensite (cleaning company)?

Click to expand...

Please be specific to your question. I really don't understand what exactly you are looking for. What exact issue you are facing in setup, optimization, or performance measure.

 

H

helpusuccessful

Regular Member

Oct 24, 2018

207

64

• Nov 12, 2021

• #8

Do you recommend any google shopping ads strategies? Only focus one product per campaign?

 

PPC_ORBIT

Junior Member

Aug 11, 2021

125

36

• Nov 12, 2021
• Thread Starter Thread Starter

• #9

helpusuccessful said:

Do you recommend any google shopping ads strategies? Only focus one product per campaign?

Click to expand...

For shopping ads, I consider a few things all the time
1 - Make a small product ad group with a similar product category
2- product price must be competitive to other brands ( price matters to everyone )
3 - High-quality product image to catch user attention. ( What we see we believe )
4 - When I am sure about keyword and product price. I bet more on CPC bid than the conversion-focused bid.

No recommendation for you or anyone .. just added my point of view. Also, ask for others' points of view and make your own decisions. You are the one person who is going to handle stuff on daily basis so follow the approach you are most convinced with.

 

emudavid23

Regular Member

Sep 26, 2020

244

72

• Nov 12, 2021

• #10

Have you tried youtube AdWords/discovery ads? Any advice on that?

 

G

Elite Member

Jr. VIP

Nov 12, 2020

3,598

1,962

• Nov 14, 2021

• #11

Google ads campaign for a cleaning company, I have the kws ready. But which setup and bidding strategy u would recommend? and how you protect yourself from clicks of the competitors?

 

PPC_ORBIT

Junior Member

Aug 11, 2021

125

36

• Nov 16, 2021
• Thread Starter Thread Starter

• #12

emudavid23 said:

Have you tried youtube AdWords/discovery ads? Any advice on that?

Click to expand...

Discovery ads give me the best result when I treat this as google search ads. Keywords in Title and Description for max user attention and high CTR and video content is short and simple focused on who are, what we are offering, why buy from us, how to buy.

Consider your video as a landing page in the case of a Google search campaign. I make a video of two parts of 20% to 80% -time ratio. If the video is 90 seconds long in the first part of 15 to 18 Seconds say everything about you and again explains your offering in detail.

This is how I think, how I do. best of luck

 

PPC_ORBIT

Junior Member

Aug 11, 2021

125

36

• Nov 16, 2021
• Thread Starter Thread Starter

• #13

XY said:

Google ads campaign for a cleaning company, I have the kws ready. But which setup and bidding strategy u would recommend? and how you protect yourself from clicks of the competitors?

Click to expand...

If you are 100% sure about keywords even you can choose the manual CPC . If you are not sure about keywords then better go with automated budding focused on conversion or signup based on product/service offering.

Click from Competitor ?? this is the game we are playing to each other and google is making money ... stop clicking competitors' ads .

I Make my ads and business planning focus on customers more than competitors .

Wish you good Luck

 

I

InanaQueen

Newbie

May 29, 2021

40

32

• Nov 25, 2021

• #14

How are people running ppc ads for smm services but no ad agency will work with me?

 

jeste

Registered Member

Mar 6, 2021

74

27

• Nov 29, 2021

• #15

Do you have any experience with casino niche? Im running casino affiliate site and i would like to start PPC campaign. I thought I would write an article that is generally related to gambling without affiliate links but with internal links. Is it possible to do this without cloaking, just to do a normal PPC campaign?