ASK ME : anything about google ads setup, optimization, performance measurement for best ROI

[PPC_ORBIT]

Hello everyone!

Yes, there is already a slew of "ask me anything about google ads" threads. So why am I starting a new thread that is very identical to this one? The solution is pretty simple; all I want to do is give my opinion on how to handle the same problem.

My primary motivation for starting this discussion is to offer my personal experience and viewpoint. BHW has taught me a lot, and now it's my turn to give back.


My answers may not be the finest, and they may not be matching with those of so-called experts around the world. Even my replies might not match the official written materials from Google Ads.

I'm going to give my responses based on my personal experience and the challenges I've faced while working in various niches.

wish me a happy discussion!

 

[Deleted member 1526702]

Do you have experience with threshold accounts?

 

[niapatel]

How can we get $350 threshold spend again instead of only $50 ?

 

[PPC_ORBIT]

Do you have experience with threshold accounts?

No. I don't work with threshold accounts. I am working with accounts created with real name and funding with real bank payment , credit card.

 

[PPC_ORBIT]

How can we get $350 threshold spend again instead of only $50 ?

I don't have experience with threshold account brother.

 

[G]

what would be your best google ads setup, optimization, performance measurement for a leadgensite (cleaning company)?

 

[PPC_ORBIT]

what would be your best google ads setup, optimization, performance measurement for a leadgensite (cleaning company)?

Please be specific to your question. I really don't understand what exactly you are looking for. What exact issue you are facing in setup, optimization, or performance measure.

 

[helpusuccessful]

Do you recommend any google shopping ads strategies? Only focus one product per campaign?

 

[PPC_ORBIT]

Do you recommend any google shopping ads strategies? Only focus one product per campaign?

For shopping ads, I consider a few things all the time
1 - Make a small product ad group with a similar product category
2- product price must be competitive to other brands ( price matters to everyone )
3 - High-quality product image to catch user attention. ( What we see we believe )
4 - When I am sure about keyword and product price. I bet more on CPC bid than the conversion-focused bid.

No recommendation for you or anyone .. just added my point of view. Also, ask for others' points of view and make your own decisions. You are the one person who is going to handle stuff on daily basis so follow the approach you are most convinced with.

 

[emudavid23]

Have you tried youtube AdWords/discovery ads? Any advice on that?

 

[G]

Google ads campaign for a cleaning company, I have the kws ready. But which setup and bidding strategy u would recommend? and how you protect yourself from clicks of the competitors?

 

[PPC_ORBIT]

Have you tried youtube AdWords/discovery ads? Any advice on that?

Discovery ads give me the best result when I treat this as google search ads. Keywords in Title and Description for max user attention and high CTR and video content is short and simple focused on who are, what we are offering, why buy from us, how to buy.

Consider your video as a landing page in the case of a Google search campaign. I make a video of two parts of 20% to 80% -time ratio. If the video is 90 seconds long in the first part of 15 to 18 Seconds say everything about you and again explains your offering in detail.

This is how I think, how I do. best of luck

 

[PPC_ORBIT]

Google ads campaign for a cleaning company, I have the kws ready. But which setup and bidding strategy u would recommend? and how you protect yourself from clicks of the competitors?

If you are 100% sure about keywords even you can choose the manual CPC . If you are not sure about keywords then better go with automated budding focused on conversion or signup based on product/service offering.

Click from Competitor ?? this is the game we are playing to each other and google is making money ... stop clicking competitors' ads .

I Make my ads and business planning focus on customers more than competitors .

Wish you good Luck

 

[InanaQueen]

How are people running ppc ads for smm services but no ad agency will work with me?

 

[jeste]

Do you have any experience with casino niche? Im running casino affiliate site and i would like to start PPC campaign. I thought I would write an article that is generally related to gambling without affiliate links but with internal links. Is it possible to do this without cloaking, just to do a normal PPC campaign?