1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Anyone here NOT pay much attention to keywords?

Discussion in 'White Hat SEO' started by Newff, Sep 25, 2013.

  1. Newff

    Newff Regular Member

    Joined:
    Oct 17, 2011
    Messages:
    320
    Likes Received:
    26
    Home Page:
    Is there anyone here that don't do much keyword research when making sites? After some research and case studies it seems that when people make a niche site for example and they target a keyword that gets a few thousand local searches... their analytics show that their main keyword that they targeted is only bringing in a small percentage of their traffic and the rest is mostly long tail.
    So would I be right or wrong in saying that the best thing to do is just pick a topic and add lots of quality content?
     
  2. josephthl

    josephthl Newbie

    Joined:
    May 26, 2013
    Messages:
    8
    Likes Received:
    1
    I would say its a little bit of both. Keyword research is usually where I start because it gives me some KWs to target and some TOPICS to target as well. Generally, I'll just come up with some KWs that have fairly low competition and reasonably high search volume and then group them into various article topics. Each article topic might have three or four KWs that I target in the article. But when I write the article, I don't usually think about the KWs so much. I usually just try to incorporate them at least once and then focus more on the topic of the article.

    Long story short, I don't avoid KWs altogether. I use them to inform my article topics, and then from there don't think of them too much.
     
  3. SnakePliskin

    SnakePliskin BANNED BANNED

    Joined:
    Nov 21, 2012
    Messages:
    401
    Likes Received:
    439
    Generally, I start by selecting around 10 keywords. I base my content around those keywords and repeatedly update my content. My backlinks reflect the keywords as much as they can (LOL). Then I start seeing SERPs for keywords that I wasnt even targeting and do the kw research on those too. I analyze my competitors content (their keyword density) and their backlinks. For the most part, I keep my websites on topic with my keywords. Sometimes, I stray off though like everyone does.
     
  4. mickyfu

    mickyfu Jr. VIP Jr. VIP Premium Member

    Joined:
    Dec 14, 2011
    Messages:
    5,280
    Likes Received:
    15,480
    Location:
    Jennifers Office.
    Of course there are plenty, you see them all the time, they ask questions like how do you make money online? and make threads like "I Quit, nothing works"
     
    • Thanks Thanks x 2
  5. SnakePliskin

    SnakePliskin BANNED BANNED

    Joined:
    Nov 21, 2012
    Messages:
    401
    Likes Received:
    439
    Those threads are hilarious. Sadly, they sometimes work out to the benefit of the OP and they get useless rep and decide to stay on the forum. Haha.
     
  6. BobMcBill

    BobMcBill Registered Member

    Joined:
    Sep 2, 2013
    Messages:
    50
    Likes Received:
    23
    In line with the journey thread I'm doing, I have a "best of both worlds" approach:

    I base the site around an exact match keyword that can send a few thousand visitors per month. Then I use Ubersuggest to figure out lots of ideas for content. Then I just write every piece of content that comes naturally to me, not paying attention to the search volume. Inevitably, I'll start ranking for keywords (either expected or unexpected keywords) that I can then target specifically to secure the #1 spot. It's just a matter of going after those easy, early wins, basically.

    :)
     
  7. blackbeans

    blackbeans Jr. VIP Jr. VIP

    Joined:
    Nov 29, 2008
    Messages:
    873
    Likes Received:
    176
    Occupation:
    Entrepreneur
    Home Page:
    Well, it makes sense to target keywords to get an INITIAL TRAFFIC BASE going. Eventually, your main focus should be building a community around your content. Community = your users become your site's main promoters. The goal is to build a self-sustaining website.
     
  8. pompano

    pompano Power Member

    Joined:
    Apr 25, 2011
    Messages:
    553
    Likes Received:
    221
    Occupation:
    SEO
    Location:
    Canada
    I have been finding success with with targeting keywords in your blog post but not entirely concentrating on that keyword. Making the blog post natural and actually worth something brings in lots of long tail keywords and different traffic. It also brings in referrals from the search traffic you get because people are sharing it. I have also been getting awesome bounce rate and pageviews because people are not instantly leaving.
     
  9. springsking30265

    springsking30265 Newbie

    Joined:
    Jul 3, 2012
    Messages:
    19
    Likes Received:
    2
    I normally start with keyword research but in all honestly, I tend to rely less and less on it. If i know my client is trying to sell this item then I have a faint idea what the keywords I am targeting would be. I only rely on keyword research for search volume at this point. In terms of the actual keyword ideas, I am doing more of that on my own.
     
  10. AquaticGamer

    AquaticGamer Jr. VIP Jr. VIP

    Joined:
    Apr 13, 2013
    Messages:
    4,089
    Likes Received:
    1,517
    Gender:
    Male
    Location:
    http://www.AQSocials.com
    Home Page:
    Keyword research is definitely a very important thing to start out with! It's really necessary to find out the number of exact searches that your keyword has and which one is more competitive than the other.
     
  11. seocrab

    seocrab Senior Member

    Joined:
    May 2, 2013
    Messages:
    969
    Likes Received:
    825
    Occupation:
    seo freelancer
    Location:
    UK
    That's exactly what Google wants you to do...so let's not do it! Why else are they making searches secure now? As long as it's machines determining which sites get to the top of search engines, we will need to focus on keywords. More importantly, add plenty of LSI terms to bring in the long tail searches.
     
  12. Laubster

    Laubster Senior Member Premium Member

    Joined:
    May 21, 2013
    Messages:
    1,008
    Likes Received:
    377
    Occupation:
    Self employed
    Location:
    I Travel A Lot
    Home Page:
    Finally an intelligent thread! This is very true, and explains why onsite SEO is so important. Most people only target one keyword per page, especially with EMDs. But with 70 characters in your title tag and H1-H3 tags being highly respected, you can try to rank a page for 2-3 keywords. I will say the longtail keywords tend to be variations of the main keyword, so you can't "ignore" keyword research, but targeting a high number of terms is def. a better strategy.
     
  13. Felitan

    Felitan Newbie

    Joined:
    Sep 27, 2013
    Messages:
    20
    Likes Received:
    3
    thanks
     
  14. john1444

    john1444 Elite Member

    Joined:
    Mar 27, 2012
    Messages:
    2,559
    Likes Received:
    755
    Gender:
    Male
    Occupation:
    Marketer
    Location:
    Miami, FL
    Home Page:
    I still use keywords and will continue to do.. It's the backbone of every successful site i make.