A few days ago, I tossed $150 (1 105 coupon) in my adwords account, and today I have $149.86.
3,475 Impressions , 14 clicks. 0 Conversions (but it is a $50 software) (1 signup for a free trial)
Does anyone have any suggestions on keyword choice?
Should I use general keywords like "education" or "reading," or should I keep them more long-tail. At 1 cent per click, I'm not that worried about it, and think it's best to try and get as many impressions as possible.
If that's my goal, get the ad to show as many times as possible, what kind of keywords should I choose?
>If you haven't read the method yet, it's basically creating a Display or Image Ad, setting the CPC to $0.01, and having it show on the display network (Not regular search).