Maybe this is a silly question from a newbie (which I clearly am). I’ve started targeting low volume, low competition links and I was wondering how long it takes before I should start seeing them come up in search results (anywhere). My site is a Wordpress one and I’m using Yoast to “optimize” it the best I can. I’m trying to do it organically without buying links, tweets, follows, etc. I’m also using Page Rank (software) to look at my ranks on various words. I know SEO is for the long term, but I was wondering if you could provide me some insight into how long until I should start showing up in the rankings? Follow up: I have a really hard time understanding the Domain Rank/Authority metric. I don’t understand what it’s evaluating or how to improve upon it. I’m concerned that my low DA (16) might be counteracting my SEO work. My site is only <6mo old, and the backlink profile hasn’t grown organically like I was hoping. Any thoughts on how to pump this up? I understand there’s a relationship between DA and SEO efforts as far as what shows up in the search engine results. Thanks to reading, I know it’s long, your expertise is so appreciated!