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Amazon: Open in new window/tab or not?

Discussion in 'Affiliate Programs' started by valkener, Aug 28, 2011.

  1. valkener

    valkener Newbie

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    Hey, should my amazon text links open in a new window or not? What are the pros and cons? I have several book recomendations and often students will buy multiple. Thanks a lot.
     
  2. valkener

    valkener Newbie

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    To expand a little: I really want to sell multiple books since multiple books are necessary for the target group to do well in my niche. For this reason, I sometiems wonder if I should not have them navigate away from my page but I also worry about tabs or popup blockers and I know some browsers are not tab-able.

    Thanks a lot
     
  3. steviep

    steviep Junior Member

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    Personally i prefer that the link does not open in a new window, but the more important thing is what does your user think. Do some A/B split testing, and see what comes up...
     
  4. Nakota757

    Nakota757 Junior Member

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    I recommend setting your Amazon links to open in a new window.

    Pros:

    1. It'll keep them on your site longer, increasing your bounce rate.
    2. It'll keep them on your site longer, increasing the chance of more than one sale.

    Cons:

    I can't really think of any.
     
  5. steviep

    steviep Junior Member

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    Not sure, but aren`t some pop up blocker block sites that open in new windows?
     
  6. jimbodmit

    jimbodmit Junior Member

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    From a user interface perspective, I've always been told it's better to have links open in the same window. The reasons are that everyone knows how to use the back button, and that the decision to open in a new window should be left down to the user.

    But I agree with the post above - split test and see what makes more $.
     
  7. Nakota757

    Nakota757 Junior Member

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    I'm not sure it would block an Amazon pop-up, as those are almost always deliberately opened.

    I have Google Chrome and it blocks the BHW Private Message if I try to open it in a new window, but when I click an Amazon link on my site, it comes up every time.

    Of course, this shouldn't be taken as universal fact, I'm just telling you how it appears to work with my pop-up blocker (Chrome).
     
  8. SahL

    SahL Elite Member

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    Yes you should open it in new window.
     
  9. TheMatrix

    TheMatrix BANNED BANNED

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    Open in new window, just in case they close the Amazon page, they'll have an option to browse your site.
     
  10. zeroping

    zeroping Newbie

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    Agreed..this is how I do it as well.