Amazon Increases Commissions Once Again

Received today the following letter:

I don't mind at all but it's the second time they do it this year. Any idea why?

Because they are too greedy to increase comissions and would rather increase it for a certain amount of time for some categories where they most likely underperform.

Tbh with you It doesn't matter once you start working with Amazon bounties u can make good money

It's for 12 days only. Just a promo for for affiliates to push hard in July.

It is for limited time. Do not get fooled by this.

It is just a bonus we shouldn't pay attention too much.
There is no way you can suddenly improve the traffic with SEO.
Maybe affiliate managers expect we will suddenly show the lastest deals.
Maybe for a few tech websites with a deals page it could make sense for Prime Days but for 98% of editors those temporary bonuses are not worth the extra effort.

I guess the affiliate sells have declined substantially due to their past big cut and Google ranking changes which have hit affiliate websites. Amazon also said they lost nearly $4 billion in the first three months of 2022. They are a bit delusional they will boost the affiliate sells with this kind of practise. People who were fully dependent on Amazon for their income have learnt their lesson the hard way during covid.